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JWP (JW Player)

Leader in video technology.

JWP (JW Player) logo
201-500 employees
  • B2B
  • Enterprise
  • Marketing
  • Analytics
  • Digital Media
  • SaaS
  • Advertising
Garment District, New York, NY

Company mission

To power clients worldwide to accelerate strategy, engage audiences, and maximize monetization.

Top investors

23% employee growth in 12 months

Our take

Online video is an integral part of almost every business' website, from advertisement publishing and sports to eLearning and podcasting. However, whilst video can be hosted through traditional video players that can be embedded on webpages, this technology is not optimized for omnichannel viewing, lacks a viewer analytic structure, and above all, cannot engage audiences on the same level as video platform giants.

JW Player provides a video streaming platform designed to be optimized for omnichannel viewing for any business using video to engage their audience. In addition to providing a high-quality and consistent video player, the company also provides innovative video player bidding technology, ad revenue optimization tools, and real-time viewer engagement analytics.

Whilst the company certainly faces competition from other video engagement platforms, most of these integrate with external video players, whilst JW Player has unified its video player with comprehensive engagement tools. In 2023, JW Player entered the subscription, payments, and identity management game through the acquisition of InPlayer. This indicates the continued growth of JW Player at a time when online customer engagement for businesses is at an all-time high.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Competitive Paid Time Off
  • Quarterly and Annual Team Events - because team building is important!
  • Professional Career Program and Career Development Opportunities
  • Bi-Annual Hack Weeks for those who are interested in using their coding knowledge
  • Fireside chats with individuals in the JWP

Company values

  • Customer First - Our primary thought is for the Customer’s needs and growth. We do whatever it takes to make our customer successful even when that responsibility is not directly ours. Every action and response we take builds from that
  • Ownership Driven - Our approach to all aspects of the business should be as an owner. If you see an issue, say something. If there’s a challenge others are trying to avoid, step up. If teammates achieve success, be the first to celebrate
  • Share Success - We strive to be indispensable to each other’s goals, development, and success. We win and lose together knowing that sometimes losing is a lesson towards success. We never say “it’s not my job”. We are one team at JW Player
  • Care Openly - We believe giving each other direct feedback while caring for them personally is the best way to grow and benefit the business. Be aware of the attitude you project and take initiative steering others towards positivity
  • Cultivate Learning - We encourage each other to grow our skills and share our practical talents. We openly acknowledge when we don’t understand something. We embrace not knowing as an opportunity to learn and grow
  • Champion Diversity and Inclusion - We believe that diversity fosters a better workplace. We are committed to educating ourselves, valuing each other’s perspectives, and acting in ways that have positive impacts on the company and our community

Funding (last 2 of 5 rounds)

Jun 2021

$100m

SERIES E

Jan 2016

$20m

SERIES D

Total funding: $145.6m

This company has top investors

Leadership

Experience as Vice President of Operations for About.com from 1998 to 2001. Director of Corporate Development for Nielsen from 2002 to 2004.

Brian Rifkin

(Senior Vice President of Strategic Partnerships)

Experience as Vice President of Sales for About.com. President of A Simple Internet from 2001 to 2007.

Jeroen Wijering

(Co-founder)

Graduated from the Design Academy of Eindhoven in 2006. Co-founded JW Player in 2007.