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Jeeng
Content distribution platform for publishers
- 21-100 employees
- B2B
- Artificial Intelligence
- Marketing
- Publishing
- Content
- SaaS
- Midtown South, New York, NY
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Company mission
End publishers' reliance on the walled gardens of search and social media and move beyond cookies to more accurately curate content and ads, and deliver them directly to subscribers at the right time, on the right channel.
-5% employee growth in 12 months
Our take
Jeeng’s content distribution platform is taking advantage of two major trends: search engines like Google and Safari are attempting to make cookies obsolete, and publishers are increasingly anxious to own 1:1 relationships with their readers.
Jeeng provides digital publishers with easy access to tried and tested distribution channels like email, but with the major differentiator of the industry’s first artificial neural network to index publishers’ entire body of content and deliver the most personalised content recommendations to readers.
The startup is now focusing on technology innovation, in particular refining its monetisation offering for the 650+ publishers already using its services.
While the company is certainly helping digital publishers like Vox Media respond to the shifting tides in user engagement and monetisation, many believe companies in this category are doomed to struggle in the long-run, meaning that Jeeng may have to challenge itself to diversify its offering to other verticals in the future.
Kirsty
Company Specialist at Welcome to the Jungle
Funding (2 rounds)
Aug 2016
$0.5m
SEED
Mar 2016
$6.5m
SERIES A
Total funding: $7m
This company has top investors
Leadership
Jeff Kupietzky
(CEO, not founder)Jeff started their career at McKinsey before earning an MBA from Harvard. He then went on to become a marketing veteran, eventually rising to become first VP of Marketing at X1 Technologies then President & CEO of Oversee.net a consumer website portfolio management company.
Matt Thazhmon
(CSO & founder)Software Engineer by training, Matt worked at Electronic Arts before founding a fintech, TrueMoney which he shuttered to work as Director of Product for PlaySpan which earned a $190m acquisition.