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Kevel
APIs for developing advertisement platforms
- 21-100 employees
- B2B
- Marketing
- SaaS
- Advertising
- API
- DevOps
- Bull Durham, Durham, NC
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Company mission
Kevel's mission is to help developers quickly build custom ad platforms for sponsored listings, internal promotions, native ads, and more through its advertisement infrastructure APIs.
52% employee growth in 12 months
Our take
Advertising is a lucrative industry for everyone involved, but the biggest profits are made by the advertisement platforms that provide the industry infrastructure. This leads many companies to consider creating their own advertisement platform, however, doing so is a difficult task that requires extensive programming and software engineering knowledge.
Kevel develops APIs that facilitate the building of bespoke advertisement platforms, allowing companies to build custom advertisement programs without having to pay expensive programmer fees or compromise on flexibility. The company's APIs facilitate data-driven ads for innovative formats such as IoT and Digital Out-Of-Home, bypass ad blockers, and automate advertisement processes, allowing them to maximize their advertisement revenue whilst saving money and time.
Although custom advertisement platforms can be built by any company with the appropriate expertise, Kevel has been smart to recognize that this is often inaccessible to smaller startups, providing them with everything they need to create an ad platform without expensive engineers. An example of the use of the company's ad APIs is Ticketmaster, which increased its ticket revenue through Kevel by 600%.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- 401K
- 100% paid maternity/paternity leave
- Unlimited Time Off
- Medical, dental and vision insurance
- Equity
- Flexible working hours
- Kevel is committed to calculating, reducing, and offsetting our carbon footprint annually
- Remote-Friendly
Company values
- Make the Internet a better place - We help innovative brands build user-friendly, privacy-focused ad platforms
- Be open - We are dedicated to open source and sharing our knowledge
- We are all adults - We reject micromanagement and trust our employees
- We delight our customers - We strive to delight our customers - and our customers' users
- Embrace diversity - We fight to empower underrepresented groups
- Deliver innovation - We maintain a culture of engineering and creative problem solving
- Always be crushing - We focus on delivering value and crushing it
Leadership
James Avery
(CEO)Experience as CEO of Infozerk Inc. Managing Director of Zerk Media from 2009 to 2012.