See other companies on Welcome to the Jungle
LetsBab
A digital mall changing the way you shop
- 1-20 employees
- Retail
- Sharing Economy
- Social
- Mobile
- eCommerce
- Victoria, London, UK
Jump to section
Company mission
LetsBab is set out to provide the younger generation with a dedicated app for discovering, sharing, and buying products – A digital recreation of the days when the younger generation would meet up at a shopping mall to hang out and shop.
Our take
LetsBab is a personal shopping app that mimics the word-of-mouth shopping experience. Marketing itself as a "digital mall", LetsBab combines online shopping with a strong social media element.
LetsBab's CEO, Bonnie Takhar, saw that as influencer marketing was beginning to wane, the solution was to democratize the sector. LetsBab's mission is to reward "influence" on a peer-to-peer level: users get paid for sharing brands with their friends. Their clients range from high-street names to high-end brands, including Glossier, Hugo Boss and H&M. The platform can also be used by sales associates, still allowing them to claim commission on items.
LetsBab has built a proven means of digitising profitable word-of-mouth, and has attracted an ever-growing user base and client roster. They have also enjoyed widespread positive exposure and overfunded on their last crowdfunding initiative.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Fun and energetic work environment
- Opportunity to build a product that will change the way hundreds of millions of users shop online
- Work from home opportunities
- Health insurance
Funding (1 round)
May 2019
$0.5m
SEED
Total funding: $0.5m
Leadership
Bonnie Takhar
(CEO)An entrepreneurial executive with 20+ years experience in developing exponential growth for luxury brands. Former CCO of Jimmy Choo, CEO of Halston Heritage, and CEO of Charlotte Olympia.
Articles
