Mapp
Insight-led customer experience platform
- 201-500 employees
- B2B
- Artificial Intelligence
- Marketing
- Analytics
- Data Analysis
- Automation
- City of London, London, UK
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Company mission
To help marketers leave gut-feel marketing behind and make insight-led decisions to improve the customer experience.
Our take
Mapp provides an insight-led customer experience platform that lets businesses leverage their data to generate actionable intelligence for marketing strategy, as well as predict what their customers are going to do next.
Mapp means companies can tailor their customer experiences dependent on what particular clients want and need. It integrates easily with existing marketing ecosystems, making data easy to absorb and unify without having to change existing workflows. In addition, its unified "single customer" data view allows for hyper-personalization because it gives a 360-degree profile of individual customers.
As client acquisition and retention becomes more complex, there is a real need for solutions like Mapp's, and its pool of potential customers is vast. Moving forward on the back of 2025 funding, the company will focus on innovation and developing cutting-edge features in order to build its position as a leader in the ever-growing MarTech space.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Flexible Unlimited Vacation
- Personal & Career Development
- Social Events
- Modern Office Space
- Flexible & Hybrid Working
- Mapp Cares: Mapp Digital provides employees the opportunity to volunteer for charitable causes during normal working hours up to 4 days per year
Funding (2 rounds)
Mar 2025
$13m
GROWTH EQUITY VC
Sep 2013
$1.8m
SEED
Total funding: $14.8m
Leadership
James Brooke
(CEO)James is also an Operating Partner at Haatch and a Strategic Board Advisor at StoryStream. Prior to joining Mapp in 2024, they were the CEO at Sweft.