Mejuri
Fine jewelry brand
- 501-1000 employees
- B2C
- Retail
- Fashion
- Consumer Goods
- eCommerce
- Liberty Village, Toronto, ON
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Company mission
To turn fine jewelry into an everyday occasion while working towards making a positive impact in our communities, the industry, and the world.
11% employee growth in 12 months
Our take
Traditional jewelry retailers often target men for gifting - in part to make higher mark-ups acceptable. Mejuri, however, is putting the purchasing decision back with women with its direct-to-customer strategy. Instead of releasing large batches of seasonal pieces, Mejuri introduces only a small quantity of products each week, which allows it to translate trends and consumer feedback sentiments into its designs in a timely manner.
Having accumulated millions of visitors to its website, it is clear that Mejuri has captured a lot of interest. It has released over 1,000 designs since its launch, has an impressively long waitlist, and boasts that a large portion of its monthly transactions come from returning customers.
Despite its online focus, Mejuri has opened a number of brick-and-mortar stores across the US, Canada, and the UK. The company's current focus appears to be on this offline expansion, as it tries to push beyond its biggest markets into the other countries it ships to, as well as investing in branding and the customer experience.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Parental support: we offer parental leave salary top up of up to 80%, as well as a personalized return-to-work transition and accommodation plan for all parents
- Health & Wellness: We offer you competitive medical and dental benefits, alongside a schedule that prioritizes whole health including personal days and mental health coverage
- Generous Total Rewards: Including a minimum of three weeks paid vacation for all corporate roles. And the cherry on top? A generous product discount
- Mejuri Passport: Your ticket to the destination of your choosing. The Mejuri Passport allows corporate employees meeting the criteria to work in any location for one month each year
- Hybrid Work Environment: We believe in balance. Our corporate employees have a hybrid experience, spending three days a week (Tuesday-Thursday) as we are big believers in the value social capital provides our team members and our business. IRL time unlocks trust, creativity, innovation, career development and more
Company values
- Humility: We live by a growth mindset and put team above self
- Curiosity: We constantly ask questions and seek out new perspectives
- Find a Way: We break down problems into clear goals and focus on making informed decisions quickly
- Empowered Owners: We proactively take initiative on projects big or smalls, and lead by example
Funding (last 2 of 3 rounds)
Apr 2019
$23m
SERIES B
Sep 2018
$5m
SERIES A
Total funding: $29m
Leadership
Noura Sakkijha
(Co-Founder & CEO)Experience at CIBC as Process Analyst for 1 year, and Associate Specialist for 3 years.
Majed Masad
(Co-Founder & President)Previously an Investment Banking Partner at FirePower Capital for 7 years, and a Special Advisor for 1 year.
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