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Nova's mission is to expand financial education and help you become the best at smart spending.
50% female employees
Wealth inequalities are increasing more and more between the “asset class” and the “consumer class”. While the “asset class” use their income to build assets such as buying a house or investing, the “consumer class” spends all their money. Nova was created to re-balance the forces and help people be financially free.
While budgeting apps show how much you have spent, Nova advises on how much you should spend to meet your savings goals. Its AI-based money planner automates all the tedious personal finance stuff: budgeting, monitoring bills, tracking what is spent vs planned, and gives options on how to react to the unexpected such as increased bills.
The advent of Open Banking in 2018 brought about a host of new fintech startups focusing on consumer saving. But with nearly 60 million banking customers in the UK alone, this space remains ripe for newcomers. After all, the meteoric rise of challenger banks like Monzo and Starling has shown that consumers are willing to ditch incumbents when offered the right incentives.
To succeed in this market, Nova Money will need to demonstrate that its AI-powered money planner equates to tangible savings for its customers, and scale this effectively to achieve market share
Freddie
Company Specialist at Welcome to the Jungle
Apr 2020
$0.3m
SEED
Sam Abrika
(CEO)Previously Risk Management & Analytics Consultant at IBM for 1 year and Consultant at PWC for 2 years.
Alexandr Priezzhev
(CTO)Previously CEO at Waymark Management for 2 years and Co-Founder & CTO at Regula Pro for 10 months.