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NovaFori
Auction & trading marketplace solutions
- 21-100 employees
- B2B
- Artificial Intelligence
- Enterprise
- Marketplace
- Trading
- Machine Learning
- Data Analysis
- Bermondsey, London, UK
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Company mission
NovaFori's mission is to accelerate the digital revolution of marketplaces.
10% employee growth in 12 months
Our take
NovaFori leverages machine learning and data science to gain an understanding of what’s happening and likely to happen in a market, then uses this information to build B2B marketplaces and auction platforms.
This model may seem a little complex at first, but it’s worth noting that NovaFori focuses more on digital transformations for already established clients. Indeed, it’s built marketplaces for some seriously high impact companies including leading auction house Christie’s, Lloyd's of London's, and Climate Impact X.
Though founded in 2011 as Perfect Channel, the 2021 rebrand to NovaFori marked a new era for the company. After hiring a new CEO in former London Metal Exchange leader, Garry Jones, the company has recorded massive revenue growth, and has entered another phase of rapid growth.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Private Health Insurance
- Hybrid remote working (and offices in London and Malaga, Spain)
- 25 days Annual Leave
- Your birthday day off
- Pension Scheme
- 3 x salary Life Assurance
- Employee Assistance Program
- Employee Referral Scheme
- Learning and development opportunities
Company values
- Agile, Cutting-Edge – We are committed to agility and encourage continuous improvement in all aspects of our business. We are using cutting-edge technology to disrupt multi billion-pound industries, from commodities to logistics
- Dedicated, Customer-Focused – When we embark on a journey with a new client we are dedicated to complete our expedition successfully, and our focus is to help our valued customers to avoid any avalanches and reach their desired summit
- Transparent, Inclusive – Being a company on an exponential growth trajectory, transparency and on-going information flow are essential to tackle challenges in a timely manner. We don’t just communicate effectively internally, we include our clients and stakeholders in every important decision
- Open-Minded, Data-Led– We are a data-centric organisation, which means we value data and leverage it for impactful decision-making. We are passionate about exploring and discovering the magic of data science and always have an open mind to discover uncharted territories
Funding (last 2 of 3 rounds)
Feb 2017
$2.6m
EARLY VC
Dec 2015
$1.3m
SERIES A
Total funding: $6.4m
Leadership
Phil Bird
(Executive Director)Founded Perfect Channel in 2011, leading the company as CEO until current Chief Executive Garry Jones' arrival in 2020, after which the company rebranded to NovaFori. Prior to this they worked in Project Management roles for the BBC, Red2, Specsavers, and Transport for London.