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Ownit

Instant checkout for social channels

Ownit logo
1-20 employees
  • B2B
  • Payments
  • Social Media
  • eCommerce
  • Sales
Downtown, South San Francisco, CA

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Company mission

To make commerce at the point of discovery work for brands, creators, and shoppers.

Our take

eCommerce and social media have overlapped in increasingly fruitful ways over recent years, thanks to brands leveraging the power of influencer marketing and consumers increasingly looking for sales opportunities to meet them where they are. It means that tools which help brands to leverage this overlap are big business - Ownit has created one of them.

The tool is a social media point-of-discovery payments feature, which allows brands to embed one-click checkout options in content across all major channels including Instagram, TikTok, and text. The tool also integrates with eCommerce platforms like Amazon and Shopify, and all major payment systems including Apple Pay, PayPal, and Google Pay.

It’s a simple but potentially game-changing refinement on the current model of external eCommerce links. It’s likely to mean big business, too. Streamlining the checkout experience is seen by many as the next frontier of eCommerce, with checkout startups like the unicorn Rapyd and decacorn Bolt receiving multi-billion dollar valuations for their innovations. With a veteran team of payments and eCommerce specialists at the helm, Ownit may well go on to join these new giants.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Flexibility. We’re embracing the future of work with a hybrid schedule approach. We’ll have days in the office as a team but will also have days where we all work-from-home. Ultimately, we trust our team to know how and where they will do their best work
  • We offer very generous equity in Ownit as well as competitive compensation, health, vision, dental insurance, 401k (US employees only at this time) and other perks
  • We’re all about the journey as we already know the destination 😉
  • The opportunity to work with seasoned entrepreneurs with vast domain expertise, backed by some of the most renowned investors along with years of runway
  • Culture. We believe in a culture of learning, open communication, kindness and want to keep building our skills, experiences, and capabilities together

Funding (1 round)

Feb 2022

$8m

SEED

Total funding: $8m

This company has top investors

Leadership

Payman Nejati

(CEO)

Previously a director at Omnicom, who went on to co-found integrated marketing company Pitchen, foodtech company Handpick (tech and IP acquired by Amazon), and online grocery service Anycart.

Joel Tan

(CTO)

Originally a technical director at Net Digital, who moved on to co-found Handpick, then work as an Amazon software development manager.

Evan Shiue

(COO/CFO)

Worked as a Walmart director, before moving into a senior director role at PepsiCo, and then a VP role at Standard Cognition.