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Paired
The #1 app to help couples stay in love
- 21-100 employees
- B2C
- Lifestyle
- Communication
- Social
- Dating
- Mobile
- Westminster, London, UK
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Company mission
At Paired, we’re on a mission to help couples stay in love. After the rush of falling in love fades and partners enter the more committed stage, even the most loving couples will inevitably hit challenges. So we created a fun, safe space for couples who are already in love to explore their relationship, get to know one another in new ways, and ultimately grow together.
Many candidates hear
back within 2 weeks
62% female employees
119% employee growth in 12 months
Our take
With 1 in 4 couple relationships being ‘distressed’ and the vast majority of these distressed couples not getting support (either because it’s taboo, unaffordable, or inconvenient) Paired brings relationship support to all couples via a fun, expert, and affordable mobile app. Paired is different to traditional couples therapy as it targets the full spectrum of couples who want help building intimacy, resolving conflict and improving communication.
Paired works with expert relationship academics and therapists. The company combines tips from these experts with fun daily questions, games and quizzes that partners answer together. It prompts partners to take the small, positive steps needed by couples to improve their relationship each day.
The founding team has a deep expertise in building top-grossing mobile apps such as Memrise and Peak, which should give them an edge in creating a widely adopted user-friendly app. An app targeted towards existing relationships stands out as an innovative concept compared to the numerous dating apps already on the market.
Paired is growing rapidly, recently passing more than 250,000 daily active users. Alongside this, it tripled its team size in 2022 and has won plaudits for its app, including the 2020 Google Play Award in the Personal Growth category and the Apple Store's App of the Day in January 2023.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- 25 days annual leave (+public holidays)
- £1,000 / €1,150 learning budget each year
- Fully remote work setup from any European country within ±1 hour of London time
- Subsidised co-working space
- 3x company offsites every year (e.g. in Malaga, Florence, Lisbon...)
- Comprehensive health insurance
- Three months paid maternity leave, one months paid paternity leave inclusive same-sex and adoptive parents
- Significant stock options
- Mac laptop provided by us
- Opportunity to help millions of people with their relationship
Company values
- Start with outcomes: We focus on outcomes rather than outputs. We ensure our motivations for doing things are clear
- Make it fun: We make our work together enjoyable and friendly. We also infuse fun into what we put out into the world
- Place bets: We are experimental and take calculated risks. We don’t stop testing and learning
- Aim for 80/20: We make trade-offs so we can do more with less. We figure things out and are inventive
- Champion relationships: We are accessible to all cultures, sexual orientations, and ethnicities. We are kind to each other and to our users
Funding (2 rounds)
May 2021
$3.6m
SEED
Oct 2020
$1m
ANGEL
Total funding: $4.6m
Leadership
Kevin Shanahan
(CEO)Background in Product Development.
Diego López
(CTO)Expertise in Software Engineering, Mobile Applications in particular.
People progressing
Jessica impressed us from the start with her knowledge & commitment. After starting as an individual contributor in March '22, we promoted her to be our Performance Marketing Lead in July '22.
Jenny started as Content Lead in August '20 and became an invaluable team member thanks to her positive attitude, expertise and dedication. In July '22, she deservedly became our Head of Content.
Diversity, Equity & Inclusion at Paired
Eileen Merx (Head of People)
- We are always learning. We maintain open minds and welcome feedback on how we can improve, no matter where it comes from
- Our core value is championing relationships. Our app was built to serve all couples regardless of culture, gender, sexual orientation, and ethnicity
- We strive to create an inclusive environment where unique perspectives are encouraged, as we firmly believe that diversity enhances our company, culture, and product. We’re looking for people from a range of different backgrounds across age, disability, gender and gender re-assignment, relationship status, sexual orientation, parenthood and pregnancy, race or nationality, and/or religion or belief
- Our current team of >30 comprises a variety of nationalities across multiple geographic and cultural backgrounds
- We regularly review our hiring processes and materials to ensure they are accessible and free of biased language, and our pipeline to check that we are actually providing opportunities to underrepresented groups
Office
Articles
Endorsements
All
Nice people (3)
Meaningful work (2)
Team energy (2)
Inspiring mission (2)
Challenging work (1)
Opportunities to learn (1)
Open and honest communication (1)
People of all backgrounds are welcomed (1)
Flexible working (1)
Innovative product (1)
Paired is full of amazing people! Everyone is dedicated to creating a valuable product experience for our customers. The team also strives to foster our team spirit; we share knowledge, support each other in our work and genuinely love to engage with each other.
People, HR, Recruitment
Team energy
Dec 2022
I joined Paired because of the mission. Our romantic relationship with our partner is a huge part of our lives. I'm proud to work for a company that develops a modern approach to keeping relationships happy and healthy.
People, HR, Recruitment
Inspiring mission
Dec 2022
We know that unique perspectives enrich our company, our culture, and our product. Ultimately, our app should serve all couples, and the more diverse we are, the better we can create an app for different cultural backgrounds and ethnicities that is inclusive of all genders and sexual orientations.
People, HR, Recruitment
People of all backgrounds are welcomed
Dec 2022
At Paired I have the great opportunity to work with a bunch of people you can really learn a lot from! It's a super easy-going environment with lots of potential to grow both professionally and on a personal level. Also, it's tons of fun!
Design
Nice people
Dec 2021
Giving input is always welcomed within the team, and I never felt my opinion was unvalued or disregarded. Also, receiving feedback feels very constructive.
Design
Open and honest communication
Dec 2021
There are always new projects we start and new things we want to test, which normally leads to a busy schedule. However, one thing I really appreciate is that I always have the flexibility to organise my time and follow my own schedule. Also, the team has always been very understanding any time I had to take a few hours off for non work related things.
Design
Flexible working
Dec 2021
The company is growing very fast, so there's plenty of opportunities to learn and take on more responsibilities. Management is very supportive, you're encouraged to step out of your comfort zone, and I've learned a lot as a result.
Marketing
Opportunities to learn
Dec 2021
I love being part of an app that's all about keeping relationships happy and healthy! It's great to see the difference we can make to couple relationships, some of the user feedback generally makes my heart melt.
Marketing
Meaningful work
Dec 2021
I can't shout loud enough about the talent in this team – and what has been so striking to me is the willingness of team members, at every level and of every different skill set, to share their knowledge with other members of the team. Plus – they're all friendly and generally hilarious. We're a hard-working team, and there's a LOT to do ... but we make time to connect either virtually or at company offsites in person, and that makes such a difference to work culture.
Marketing
Team energy
Dec 2021
The work at Paired starts with outcomes rather than outputs, ensuring our motivations for doing things are clear. We make our work together enjoyable and friendly and infuse fun into what we put out into the world. Our job is quite experimental, taking calculated risks, so we don’t stop testing and learning.
Software Engineering
Challenging work
Dec 2021
Aim for 80/20 We make trade-offs so we can do more with less We figure things out and are inventive
Software Engineering
Innovative product
Dec 2021
We are accessible to all cultures, sexual orientations, and ethnicities. We are kind to each other and to our user
Software Engineering
Nice people
Dec 2021
Prior to joining Paired, when I was recruiting for a new company, my only two search criteria were (1) friendly people, and (2) a meaningful mission. Right from my first interview, Paired demonstrated this, and I was hooked! Fast forward many months and I can say my decision to join Paired is well and truly validated. This place is full of amazing people who are welcoming, supportive, and highly respectful to one another. I finally feel like I am at home with my work.
Operations & Strategy
Nice people
Nov 2021
Knowing that the work we do is helping couples to improve their relationship is highly satisfying - this is a job I am proud to tell my friends and family about :)
Operations & Strategy
Inspiring mission
Nov 2021
Success in our work means a net-positive benefit for society at large - there is no need for a hidden agenda or ulterior motive. The relationships space (post-dating) is also new in the world of apps, and so there is plenty of room for creative thinking in terms of working out how best to crack it! In my role I have had the opportunity to be involved very strategically in shaping the direction of Paired, whether that be new product ideas, feedback on features, or deciding target markets to focus on.
Operations & Strategy
Meaningful work
Nov 2021
