Pelago
Virtual clinic for substance use management
- 101-200 employees
- Healthcare
- B2C
- Social Impact
- Wellbeing
- Yorkville, New York, NY
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Company mission
To break down barriers to substance use care that works.
Our take
Pelago, formerly known as Quit Genius, was founded by a team of medical professionals who observed the lack of clear guidance from doctors on how to effectively quit smoking.
The core of Pelago's product revolves around cognitive behavioral therapy (CBT), a proven method for behavioral change. By focusing on replacing negative thoughts and feelings that trigger smoking with healthier, more positive alternatives, Pelago aids users on their journey to quit smoking. Recognizing the staggering $146 billion annual cost of smoking to employers, Pelago collaborates with businesses to reach and support users in their quest to quit.
However, Pelago's mission goes beyond personal wellness, aspiring to address a broader issue. The company believes that by targeting behavioral patterns, it has the potential to prevent a significant portion of the 40% of premature deaths currently attributed to such patterns, a figure that exceeds the impact of the $3 trillion spent globally on healthcare, which currently prevents only 10% of premature deaths. Notably, Pelago's effectiveness is underscored by a study published in JMIR mHealth, which found that it outperformed the NHS Smoke-free app - an impressive feat for a relatively new startup.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- An awesome team culture: We're a team. Our aim is to make work enjoyable, so we work hard but play hard too with regular socials and team-wide activities
- Health and dental insurance: Our team's well-being is important to us. We offer competitive benefits packages including medical, dental, and vision cover for you and your family
- Flexible working: We know there is no one-size-fits-all all approach to working arrangements and we're open to remote days and flexible hours
- Learning and development: We have a self-development pot for each employee and encourage everyone to continue learning and growing
- Generous paid time off: Quality time outside the office is vital to our team's well-being. We encourage everyone to take time to rest and rejuvenate
- Accelerate your career: When we win, you win. We're growing at a fast rate and would like you to grow with us. We're excited to support you in taking your career to the next level
Funding (last 2 of 5 rounds)
Mar 2024
$58m
SERIES C
Aug 2022
$15.3m
LATE VC
Total funding: $151m
This company has top investors
Leadership
Yusuf Sherwani
(Co-Founder & CEO)Previously founder of Unique Melody, an in-ear headphone brand. Also a Clinical Entrepreneur Fellow at the NHS.
Maroof Ahmed
(Co-Founder & COO)Previously the founder and CEO of Interview Doctors (a tuition company for aspiring doctors).
Sarim Siddiqui
(Co-Founder)Previously Doctor at Imperial College. Also a Clinical Entrepreneur Fellow at the NHS.