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Pillar

Personalised coaching app for cyclists

Pillar logo
1-20 employees
  • B2C
  • Training
  • Fitness
  • SaaS
  • Sports
Battersea, London, UK

Company mission

To help cyclists train smarter, and to become the future of endurance training.

Our take

For many amateur cyclists, fitting training around a busy schedule can be very difficult. Pillar solves this problem by providing an intelligent and flexible digital training solution.

Founded by an experienced team of devoted cyclists, Pillar has been able to meet the needs of the amateur cycling community effectively. Its sleek and attractive app offers bespoke training guidance that adapts to the user's progress. Pillar also gives users access to over 200 cycling events around the UK, which has helped the app build a strong sense of community.

Pillar's combination of adaptive training, accessible performance analysis and in-person cycling events has broad appeal for keen cyclists. The company will need to invest in its marketing strategy in order to further scale its user base as it looks to expand its reach.

Freddie headshot

Freddie

Company Specialist at Welcome to the Jungle

Leadership

Previously worked as a Strategy Support Manager at DX, and as Commercial Director at Sage.