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To level the playing field of loans, giving everyone a chance to access a loan they can afford.
66% female employees
The world of 'credit' has always been a bit of an elusive one. Though almost all of us have heard of the term, very few people truly understand how it works and how it affects our financial situations, and this has led to some real issues. Plend has identified that there are over 13 million people in the UK who lack financial security and a staggering £24bn worth of credit has been lent to people with inaccurate or non-existent credit files, which makes them virtually invisible to the financial system and vulnerable to rip-off rates and financial hardship. This is the problem that Plend is setting out to solve.
Plend's solution promises to allow borrowers to fulfil their dreams at affordable rates by making smarter decisions on applicants who might otherwise be overlooked by traditional lenders. A tight focus on this segment and relatively low lending limits allow it to manage risk while keeping interest rates down, providing an excellent alternative to credit cards and payday loans.
Since its launch in July 2022, Plend has made over £40 million in loans, increasing its loan book by 20% month on month. Having secured further funding in an investment round held in November 2022, it will move to develop its platform and grow its customer base.
Freddie
Company Specialist at Welcome to the Jungle
Nov 2022
$25.3m
SEED
Sep 2021
$0.9m
SEED
This company has top investors
James Pursaill
(Co-Founder & CEO)Previously a Digital Project Manager at the International Institute for Strategic Studies. Prior to that, they were a Project Manager at DK, a Staff Writer at Pixel Dynamo, and a Digital Project Assistant at HarperCollins Publishers
Initially joined Plend in 2022 as the Head of Operations and has since been promoted to COO.
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Meaningful work (1)
Team energy (1)
Innovative product (1)
Plend's risk scoring technology means that millions of people in the UK will now be able to access affordable credit and take a step in the right direction to achieving their goals. It's very clear how passionate the founders are to get this right and make a difference!
Marketing
Innovative product
Jan 2022
Being a small team, everybody is close, every opinion is valued and it's always a great time when we're together! I've personally seen the team grow and can safely say I genuinely look forward to work every day.
Marketing
Team energy
Jan 2022
The mission runs throughout the business deeply. Every department is aligned to make sure our customers are at the core of our business. Plend's product really has the capabilities to make a huge difference to the lives of millions in the UK.
Marketing
Meaningful work
Jan 2022