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Practice Better

Practice management platform

Practice Better logo
21-100 employees
  • Healthcare
  • B2B
  • Productivity
  • Customer service
  • Nutrition
  • SaaS
Financial District, Toronto, ON

Company mission

To build the most trusted and simple practice management platform, designed for the unique needs of Health & Wellness practitioners around the world so that they have the tools they need to do the work they love.

Our take

Professionals in the health and wellness sector often find themselves burning out when trying to build a practice. Practice Better was launched in 2014 by nutrition professional Nathalie Garcia, who experiences the same problem as overwhelming administrative work was preventing her from being able to treat clients as best she could.

The company is comprised of a cloud-based practice management platform that allows health and nutrition professionals to better control their workflows, from scheduling and invoicing, to health programs and telehealth. Growth since then has been slow, steady and fairly organic, and Practice Better is now used by independent practitioners on all continents.

However, Practice Better recently raised its first significant round of funding, which will be used to expand its team, further its platform and increase partnerships. It will be interesting to see this impact capital can have on this already growing business.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • An annual Professional Development allowance for continuous, self-directed growth and learning opportunities.
  • Monthly employer-paid subscription to Dialogue for all employees.
  • A friendly and inclusive culture that prioritizes weekly team bonding and monthly company-wide social events.
  • 5 paid sick/personal days.
  • 100% employer-funded health and dental benefits, plus an HSA balance, starting from day one.
  • Home office equipment (laptop, monitor, keyboard, mouse, headset - whatever you need to perform at your best).
  • An annual Health & Wellness allowance for you to be well and work well.
  • 4 weeks paid vacation.

Company values

  • We value individuals who are passionate about their work and craft, and believe in the importance of ownership and accountability.
  • We value individuals who can operate with a high degree of independence and autonomy. We’re a small team building a company with customers globally, so each individual’s contribution to the overall growth and success of the business is significant.
  • We value individuals who can work flexibly while maintaining high-quality output and meeting deadlines and commitments. We want everyone to collectively work together to build something we are proud of
  • We value individuals who care about people. We are a high-performing team with ambitious growth plans, but we don't lose sight of valuing and celebrating everyone along the way. We want to work with individuals who uplift, motivate, and genuinely care about their team, and are interested in culture-building activities that help make Practice Better a fun and exciting place to work!

Funding (last 2 of 4 rounds)

Nov 2024

$13m

LATE VC

Apr 2023

$27m

GROWTH EQUITY VC

Total funding: $41.7m

Leadership

Nathalie Garcia

(Co-founder & CEO)

Former Flight Attendant who, prior to co-founding Practice Better, worked as an independent nutritionist with their own brand Healthy On The Fly.

Graeme Downes

(Co-founder)

Software developer with previous experience as a Technical Development Lead at Tangerine Bank and =Director of Interactive Media at SIDEARM Sports.