Qualtrics

Companies are under increasing pressure nowadays to curate strong and positive experiences in order to stay competitive. This is reflected in the impressive 13% growth expected in the customer experience management industry between now and 2027. Qualtrics, with their strong cohort of big-name clients, is well positioned to take advantage of this. Moreover, experience management services may prove crucial to businesses looking to keep on top of shifting consumer and employee expectations post-pandemic. Qualtrics has already seen interest from brick-and-mortar stores looking to redefine their competitive edge as businesses re-open, suggesting that the pandemic has only consolidated the already growing role experience management plays in business operations.

With 2021 already bringing Qualtrics an IPO, along with plans to acquire AI analytics and conversation platform Clarabridge, their strong position in a growing market puts them in good stead going forward.