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Refinery29
Women-empowerment media and entertainment platform
- 201-500 employees
- Fashion
- Publishing
- Entertainment
- Community
- Tribeca, New York, NY
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Company mission
Refinery29's mission is to help women reach their unlimited potential every day. They are a leading media and entertainment company focused on women.
Our take
Refinery29 is an online digital media platform focused on young women. Initially founded as a city guide, the site has since expanded to cover editorial and video programming, live events, and social, shareable content. Although initially focused on the US market, the business has now expanded into the UK and Germany.
Refinery29's success may be down to the strength of its unique brand – the site has built up a global audience footprint of 550m across all digital platforms. Instead of focusing on mainstream narratives, Refinery29 has placed a strong emphasis on diversity. They regularly create campaigns that focus on women in under-represented demographics.
After raising $45m in venture capital, the site was purchased by Vice Media in 2019 for a reported $400m, valuing the combined business at $4 billion. Vice has provided the backing required to power the company's continuous growth since then.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- 3 months paid maternity + paternity leave
- Discounted gym membership
- Work from home opportunities
Company values
- Make work you believe in
- Cultivate community
- Hold yourself accountable
- Act with Empathy
- Embrace a growth mindset
Funding (last 2 of 6 rounds)
Aug 2016
$45m
LATE VC
Apr 2015
$50m
SERIES D
Total funding: $125.4m
This company has top investors
People progressing
Joined as a Social Media Editor. Promoted to Social Media Manager after 1 year