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ReviewTrackers

Customer review software

ReviewTrackers logo
101-200 employees
  • B2B
  • Marketing
  • Business Intelligence
  • SaaS
Chicago Loop, Chicago, IL

Company mission

To empower businesses to predict future operations and improve the customer experience.

26% employee growth in 12 months

Our take

Online reviews give companies valuable insight into what is and isn’t working in their businesses, but it is often challenging for businesses to find, collate, and explore patterns in these reviews.

ReviewTrackers addresses these problems by providing a subscription service that gives companies a platform in which they can view and respond to reviews from many different review sites. The platform also allows companies to solicit new reviews. Negative reviews can have a massive impact on a business’s image, so the ability to reply and to encourage positive reviews is crucial to managing an online image.

The company does face some competition from others such as Google, which also aggregates reviews. However, its additional features (such as making it easy to respond to reviews) and simple approach to handling the online image has led to nearly 200,000 businesses using their service.

It is at an interesting point of transition after being acquired by InMoment, with its review management software being integrated with InMoment AI. These companies joining forces will accelerate ReviewTrackers ability to more widely accomplish its mission.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • 100% company contribution for Health, Dental, Life & Vision
  • Flexible PTO
  • 401K
  • Virtual events and classes
  • Free lunch with coworkers
  • WFH office stipend
  • Unlimited books on Kindle

Funding (last 2 of 6 rounds)

Jun 2019

$10m

LATE VC

Jul 2017

$3m

EARLY VC

Total funding: $19.1m

Leadership

They started their career as a Be Found Online Strategist, before spending almost 5 years at Lakeshore Branding. In January 2012, they founded ReviewTrackers, serving as CEO alongside startup consulting.