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SoPost
Product sampling platform
- 21-100 employees
- Retail
- B2B
- Analytics
- Data Analysis
- Haymarket, Newcastle upon Tyne, UK
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Company mission
To build the world’s most powerful product sampling platform.
Our take
Brands are always looking for new ways to test their products and improve the user experience of their customers. SoPost helps brands do just this through its product sampling campaigns, focusing on relevance, data, and analytics for their clients.
Narrowing down the most useful consumers for a brand through the places they interact online, SoPost collects valuable contact and demographic information from recipients and analyses both qualitative and quantitative feedback on purchase intent and recommendations. All of this creates a clear picture for clients on how to improve their products.
SoPost's growth trajectory has been significant and it's one of the fastest-growing UK companies named on Top 50 Most Ambitious Leaders list and one of the fastest-growing marketing technology businesses. Used by 200+ brands around the world, including the biggest and most prestigious beauty and cosmetics companies, SoPost's product has been used to deliver over 2 million product samples to people.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- SoPost is committed to the fair treatment of its staff, potential staff or users of its services, regardless of offending background. We are required to carry out a basic criminal check as part of our pre-employment checks. A written policy on the recruitment of ex-offenders is available on request. We are proud that SoPost has been awarded the 'Advanced Good Work Pledge'
Company values
- SoPost is committed to the fair treatment of its staff, potential staff or users of its services, regardless of offending background. We are required to carry out a basic criminal check as part of our pre-employment checks. A written policy on the recruitment of ex-offenders is available on request
- We ship early and often: We are agile and learn as we go. We get stuff done by having a relentless focus on progress in everything we do
- We make every interaction matter: We care about each other, our customers, the end consumer, partners and investors. We’re curious, ask questions and actively listen to the response. We take our time to understand needs, offer advice and deliver solutions – both internally and externally
- We act like the underdog: We are the leaders in our field but don’t take anything for granted. Our job is never done: we win by innovating and being first-to-market, by doing the small things that have a big impact. We know when to be frugal and when to be bold. And above all else, we know that success is earned
- We write our own stories but win as a team: We are individuals who have our own expertise, use our own judgment, manage our own workload, learning and career. But we know our mission is greater than one person. We celebrate successes and work through problems together. We respect each other and have fun along the way
Funding (2 rounds)
Oct 2020
$1m
SEED
Dec 2015
$0.6m
SEED
Total funding: $1.5m
Leadership
Jonathan Grubin
(CEO)Previously Head of Product at The Sandpit for 3 years and Head of Business Development at The Rainmakers for 1 year.
Diversity, Equity & Inclusion at SoPost
- SoPost is committed to the fair treatment of its staff, potential staff or users of its services, regardless of offending background. We are required to carry out a basic criminal check as part of our pre-employment checks. A written policy on the recruitment of ex-offenders is available on request
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