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Sportable
Sports tracking hardware and software
- 21-100 employees
- B2B
- Lifestyle
- Computer Vision
- SaaS
- Sports
- London, UK
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Company mission
To empower sports teams to unlock their true potential through a frame-by-frame digital blueprint of every game, enabled by the company's sports-tracking hardware sensors and software.
57% employee growth in 12 months
Our take
Statistics are essential in sports to keep viewers up to date and ensure accurate results, but it's difficult for humans to keep track of the vast amount of real-time events. Goal detection technology and other sensor-driven hardware and software have been used to help where human eyes are limited, but this has primarily been used to prevent illegitimate referee decisions.
Sportable develops sports tracking hardware and software solutions to generate frame-by-frame digital blueprints of any game, providing teams with the data they need to improve decision making, giving remote audiences granular insights into the games' statistics, and providing new engagement opportunities for sports broadcasters. The company achieves this through ball and player tracking technology, impact-measuring wearables, and data analysis software.
Hardware sensors in the sports industry are nothing new, but Sportable has uniquely applied the technology to the balls and sportswear itself to provide deeper real-time insights. The company’s data-driven approach has allowed them to not only improve the accuracy and analysis process of sports games but provide vast new opportunities for broadcasting engagement.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Pension Salary Sacrifice
- Flexible working environment - remote working days
- Cake on your birthday
- Perkbox after completing your probation
- Team socials
- Free fruits and snacks in the office
- Tax-Free nursery benefit after completing your probation
- Opportunity to work outside of the UK
- Work expenses scheme for travel
- Cycle to work scheme
- Generous annual leave - 25 days holiday plus bank holidays
Funding (1 round)
Dec 2023
$15m
SERIES A
Total funding: $15m
Leadership
Dugald Macdonald
(CEO)Experience as Business Analyst at Joule Africa. Investment Associate for GEM Investments from 2013 to 2014.
Peter Husemeyer
(CTO)Contractor for NASA Marshall Space Flight Center from 2013 to 2015. Graduated with a PhD in Nuclear Engineering from University of Cambridge in 2016.