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Taster

Platform of digital food brands

101-200 employees

Hospitality
B2B
Marketplace
Food
Mobile
Delivery

King's Cross, London

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Company mission

To build the world's largest restaurant group through a powerful platform of digital food brands.

Top investors

Many candidates hear
back within 2 weeks

-18% employee growth in 12 months

Our take

VC investment has been pouring into food delivery startups over recent years, as the restaurant industry’s fastest growing market saw a doubling-down on innovation. This has spelt trouble for smaller independent locales struggling to digitally transform, and the continued rise of dark kitchens (where delivery capacity, usually for chain brands, is substantially expanded at a fraction of the overhead) is only making this worse. Taster might prove a welcome compromise.

The company partners with restaurants to plug their brands into their existing kitchens. It means that restaurants can earn (potentially) an additional £5,000 - £25,000 per week.

Taster currently has 5 brands. By avoiding the need to build kitchens, the company can enter new cities much quicker and harness the local market knowledge of restaurant owners. They now have a vast range of digital restaurants across 70 cities, and have delivered millions of meals.

The company has won impressive VC funding to help them expand their already substantial European presence. Taster are a welcome, and exciting, development in this highly lucrative market.