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The Business of Fashion
Online platform for the global fashion industry
- 501-1000 employees
- B2C
- Marketplace
- Fashion
- Advertising
- Media
- eCommerce
- Fitzrovia, London, UK
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Company mission
To build fashion’s global membership community to open, inform and connect the industry.
Our take
The Business of Fashion (BoF) provides independent journalism about the fashion industry. The company serves members in over 125 countries.
The BoF differentiates itself through its original reporting and analysis and through its fairness and integrity. The BoF's main source of revenue comes from subscriptions for BoF Professional (its paid news and analysis product), thus the company's main priority is offering unbiased, well-researched analysis to customers in order to ensure that the business model continues to work. Moreover, all investors must sign a document that guarantees the company's complete editorial independence.
The BoF's main purpose is to increase its activity in order to become an indispensable daily resource for creatives, business professionals and entrepreneurs in the fashion industry.
Kirsty
Company Specialist at Welcome to the Jungle
Funding (1 round)
Feb 2013
$2.1m
SEED
Total funding: $2.1m
This company has top investors
Leadership
Imran Amed
(CEO)Previously Engagement Manager at McKinsey & Company for 3 years and Associate Lecturer at University of The Arts London for 14 years.
Diversity, Equity & Inclusion at The Business of Fashion
- Commitment to Diversity:
- BoF is committed to building a diverse workforce and we are proud to be an Equal Opportunities employer. All applicants and employees receive equal treatment regardless of race, nationality, ethnic or national origin, religion or belief, sex or sexual orientation, gender, age, disability, marital or civil partner status, pregnancy or maternity
- Commitment to Inclusivity:
- BoF is committed to building an inclusive environment where everyone can bring their authentic selves to work and reach their full potential within their roles using a growth mindset. We are committed to creating an inclusive culture for our employees globally
- Employee Network Groups: Employee Network Groups (ENG) are voluntary, employee-initiated groups of employees that share common interests, issues, backgrounds or pursuits, focused on creating a diverse and inclusive workplace. They provide an opportunity for employees to connect and learn and for the business to understand and support the needs of its employees. BoF has 6 ENGs including Pride, BAME, Families, People & Planet, Female Empowerment Group and Mental Health Network.