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Tile
Bluetooth trackers to help you find your things fast
- 201-500 employees
- B2C
- Retail
- Location services
- Augmented Reality
- Mobile
- Consumer Goods
- East San Mateo, San Mateo, CA
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Company mission
To solve real problems with technology to make people’s daily lives better.
44% employee growth in 12 months
Our take
Ultra-wideband technology is currently used within the latest iPhone and Android-powered smartphones, allowing users to locate their devices in the event that they're lost. Some companies have tackled the issue of locating other personal items such as wallets and car keys through chips that can be located through Bluetooth, but this is only useful if the item is located within a 10-meter radius.
Tile produces small tags, stickers and cards that contain chips that can be attached to personal belongings in order to be easily located if lost. Whilst the company previously used Bluetooth for local item location, it has now developed a new range of products that use ultra-wideband technology and augmented reality mobile applications to improve the relocation experience and increase the location range up to 200 meters.
The company faces strong pressure from Apple's AirTag. With a loyal following and seamless integration with its products, it's going to be a challenging period for Tile. In particular, Tile's products aren't able to be as precise as the AirTag as Apple has refused to give Tile access to the UWB chip in its phones.
Kirsty
Company Specialist at Welcome to the Jungle
Funding (last 2 of 4 rounds)
Jul 2019
$45m
LATE VC
Jun 2017
$25m
SERIES B
Total funding: $104m
This company has top investors
Leadership
Mike Farley
(Board Member & Advisor)Started out as a Systems Software Engineer at Green Hills Software.
Nick Evans
(Co-Founder)They studied Computer Science at the University of Michigan and was part of Y Combinator's W21 Batch. They worked as a Software Engineer at companies such as Green Hills and Livescribe, and are the current co-founder and CEO of Instamenu.