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Unruly's mission is to deliver meaningful, provocative and emotional social video campaigns.
-16% employee growth in 12 months
Unruly markets itself as a leading provider of emotionally driven social video advertising. Unruly sells video ad tech, including services to track and step up engagement. Unruly became one of the fastest-growing digital advertising companies of the 2010s.
In 2015, Unruly was acquired by the Murdochs' global media conglomerate News Corp. In 2020, News Corp sold Unruly to Tremor, a global leader in advertising technologies. NewsCorp still owns 6.91% of Unruly's global stock. Tremor and News Corp formed a mutually beneficial three-year partnership.
Unruly has over 2,000 direct publisher integrations and unique demand relationships with some of the world’s biggest advertisers. 2022 saw a number of lucrative partnerships between Unruly and the likes of GoogleTV and NewsGuard, indicating that despite several ownership changes, it's still a strong performer.
Kirsty
Company Specialist at Welcome to the Jungle
Dec 2012
$5.1m
GROWTH EQUITY VC
Jan 2012
$25m
SERIES A
This company has top investors
Scott Button
(Co-Founder & CSO)Studied at Cambridge and Oxford, before working as CEO of Connextra, a UK-based ad serving firm. Co-Founded Unruly in 2006 and acted as its CSO.