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Upscribe's mission is to make commerce easier for businesses to move beyond subscriptions to provide value to their most loyal customers.
Founded in 2019, Upscribe sits at the intersection of two rapidly growing sectors: ecommerce and subscription services. They provide subscription software for direct-to-consumer ecommerce merchants of physical goods. The idea is that their software grows subscriptions and reduces churn, through offering customizable capabilities like skipping shipments and product upselling.
It is anticipated that three quarters of direct-to-consumer brands will start offering subscription services by 2024, which is a substantial slice of a market expected to be valued at nearly $500 billion by 2025. Upscribe sets itself as apart from competitors by prioritising subscriber engagement rather than payment processing, which will prove crucial in netting brand customers more focused on cultivating sustainable business with this new model.
Upscribe founder, Dileepan Siva, was clever in marrying these two growing markets. With plans to expand their workforce and offerings as the company expands its customer base, Upscribe looks ripe to enjoy strong growth going forward.
Freddie
Company Specialist at Welcome to the Jungle
Aug 2021
$4m
Dileepan Siva
(CEO)Worked as a Strategy Advisor at eBay and in Strategic Partnerships at Twitter.