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VIAVIA

Social-first video eCommerce platform

VIAVIA logo
1-20 employees
  • B2C
  • B2B
  • Marketplace
  • Fashion
  • Marketing
  • Social Media
  • eCommerce
Norma Triangle, West Hollywood, CA

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Company mission

To reimagine the modern fashion eCommerce experience.

Our take

Social commerce is already a multi-billion market in Asia. However, it’s only really getting started in the Western world. VIAVIA is aiming to lead this charge by curating quality Made in Italy brands, and recruiting high-following social media content creators to drive sales.

Due to ever changing and tightening privacy laws, it’s becoming more difficult for brands to acquire new customers online and on social media. However, by blending advertising with entertainment via content creators, VIAVIA offers brands a fresh way of making their products discoverable.

With high-profile founders and a solid mission, VIAVIA looks likely to become much more widely known over the next few years. A 2022 seed funding round will allow it to increase its footprint, as the growing popularity of social commerce brings consumers and brands alike to the space.

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Freddie

Company Specialist at Welcome to the Jungle

Benefits

  • Medical, dental, vision and life insurance, including a medical insurance plan with 100% coverage of employee premiums
  • PTO policy and company holidays

Funding (1 round)

Aug 2022

$8m

SEED

Total funding: $8m

This company has top investors

Leadership

Sixuan Li

(CEO)

Was one of the most prominent business news anchors and producers on CCTV (China Central Television), and the first English-Chinese bilingual reporter hired by CNBC Asia. Prominent lifestyle and technology influencer, founder and proprietor of the lifestyle brand GLO Kitchen + Fitness in Beijing, with a chain of healthy dining restaurants and CrossFit gyms.

Anna Volpi

(General Manager (Italy))

Headed strategy, operations, and sales for one of northern Italy’s leading providers of prefabricated industrial buildings for twenty years. Is also the founder and proprietor of Immobiliare Volta, a residential real estate investment and development firm based in Milan.

Luigi Caccia

(Chief Supply Chain Officer)

Since 1986, has been Proprietor and Chairman of PureDenim - one of Italy’s largest denim exporters. Their contributions have given rise to new, more eco-friendly production techniques, and were featured at length in RiverBlue, a critically acclaimed documentary about the environmental impact of the fashion industry.

Andrea Pasinetti

(Head of Engineering)

Former Founder in Residence at the AI Fund. Aside from VIAVIA, is also the Founder and CEO of Kira Learning, an AI-powered K-12 education publisher.