Voi Technology

To create an effective micromobility service, Voi ensures that users have access to safe and solid vehicles out in the streets, an easy-to-use app and efficient operations. To ensure this, the company owns, controls and develops all aspects of its service, from tech platform, hardware, fleet operations, to marketing and policy work. This enables fast decision-making and execution, and allows Voi to use its data as a compass to guide it towards optimised rides.

Sustainability is a part of the company's DNA; since January 2020 its service has become carbon neutral in all cities, and future plans include a goal to become climate-positive by 2030. The company's popularity is clear – it has reached 100 million rides – yet it has struggled to remain profitable. In 2021 Voi reduced its spending and the company is currently shrinking its global headcount, which is hoped to accelerate its path to profitability. Nevertheless, Voi has enjoyed success in British cities such as Gloucester and Cambridge.