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Vyde
Conversational media platform
- 1-20 employees
- B2B
- Marketing
- Communication
- Advertising
- Media
- Bermondsey, London, UK
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Company mission
To empower consumers to control their own ad experience with an immersive two-way conversation.
Our take
Vyde (originally launched as "Octaive") is a company enabling brands to deliver enhanced customer experiences with its immersive two-way conversation technology. Through Vyde's platform, users can turn ideas into "needle-moving strategies", by ensuring personalised experiences that foster better connection between consumer and brand.
The company delivers what it calls "Active Attention" for its clients; with video, display, contextual and dynamic personalisation driven by data. It also provides in-the-moment insights for brands to see what their target audiences think of them at any moment, allowing them to tweak campaigns to respond to consumer sentiment.
Vyde has developed swiftly since its founding, securing high profile clients such as Nissan, Vodafone and PayPal. Having secured backing from industry leaders, the company is now in a great position to capitalise on growing demand that has been generated by the phasing out of third party cookies on big tech platforms - causing brands to seek heightened customer engagement options.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Share option scheme
- Flexible working environment (hours, remote work)
- Healthy snacks, cake on Wednesdays and Friday Drinks trolly!
- Work with a fun, diverse, sociable team
- Join a company backed by highly respected industry leaders
- High-growth business with fast career progression
Funding (1 round)
Oct 2021
$0.7m
ANGEL
Total funding: $0.7m
Leadership
Sam Peters
(CEO)Worked at Goallover for five years, ultimately as Client Services Director. Then worked as the General Manager (UK) for LEADSCALE and as a Digital Media Consultant before co-founding Vyde in 2019.
Ben Swinburne
(CTO)Previously an API Architect at Seed.Media. Has also worked in Development and Engineering at a number of other companies including Ve Interactive and digitalbox.