Wild
Refillable body care, powered by nature
- 21-100 employees
- B2C
- Sustainability
- Beauty
- Wellbeing
- Lambeth, London, UK
Jump to section
Company mission
To become the number one refillable bathroom brand globally, inspiring our customers to eradicate single-use plastic from their everyday bathroom routines.
80% female employees
Glassdoor (4.6)
Trustpilot (4.5)
Our take
‘Zero waste’ has now become a viable choice for all shoppers. Wild offers consumers the UK’s first plastic-free refillable deodorant, making sustainability accessible to more people.
The start-up is steering the ship of the refill revolution, which has become increasingly mainstream since Wild's conception. Its reach could be accounted for by its uniquely 'trendy' position in the market, cultivating an impressive and growing Instagram following, no doubt helped by its backing and support from prominent digital creators and influencers, including Casper Lee and Grace Beverley.
Recent funding, led by JamJar Investments - the venture capitalists who founded B Corporation Innocent Drinks - will be invested into expanding internationally and working on developing the product range into other areas of personal care.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- Flexible & remote working We run a hybrid working model at Wild, with 3 office days and 2 work from home days every week. On top of this, we offer additional WFH allowances PLUS office closure at Christmas to spend with loved ones. Oh and there’s more … core working hours, early finish Fridays, and social Thursdays 🎉!
- Sport As a team, we’re wild about staying fit and healthy and the benefits that come along with it. We have a team fitness class one Thursday every month for anyone to join. We also have our Wild Hockey Team, who play once a month that’s free to join. All you’ll need is team spirit and a little healthy competitiveness 🏑!
- Learning & Development Our employees get up to £1000 per year to spend on their professional development. We actively encourage a culture of learning at Wild, and want to enable everyone to be their best at work to ensure they are able to reach their professional goals with us 💪!
- Socials We have regular and inclusive socials throughout the year. Whether that be Yoga, movie night, a pub trip, or a company-wide OOO activity 🍕!
- Merch Yes that’s right! All Wild employees are allowed free Wild products and merch all year round to keep us smelling and feeling fresh AF 🌿
- Volunteering Days The Wild Team all have 4 volunteering days per year. These are days for employees to volunteer for a cause that they’re personally passionate about ⭐️
- Spill Wild offers all employees access to Spill - a mental wellbeing support platform, offering a range of services including free access to therapists, to make sure our team have the wellbeing resources they need 💜
- Private Healthcare We offer employees private healthcare through partnering with Vitality. This is comprehensive cover, and offers a wide range of other benefits such as gym discounts, and weekly/monthly rewards for being active☀️
Company values
- Ambitious⚡️ Since the dawn of Wild, we have shown ambition in everything we do. We set and achieve really ambitious growth and sustainability-focused goals and standards. This means we take risks, and we’re not afraid of failing, as it’s all part of the learning process of developing one of the fastest-growing start-ups in the UK!
- Entrepreneurial 🚀 Wild continues to foster a day 1 mentality even more so as we scale. We don’t want to slow down! Challenging the status quo and finding new ways of doing things are at the core of Wild products, which is reflected in our team and way of working too. We operate in an increasingly competitive market so embodying an entrepreneurial spirit and asking ourselves how we can continue to think outside of the box is a quality that can fast track anyone’s career at Wild
- Commercial 💸 Having a commercial mindset means you truly understand what drives business success; from happy returning customers all the way to profit and revenue growth. We’re on a mission, and have close, purposeful relationships with our partners to ensure our good intentions for the profitability of the business and our external relationships shine.
- Optimistic 🤗 It’s so important to create and maintain an atmosphere where we look to help and support one another, particularly through the harder times - which will always come around every now and again! We look for ‘radiators’ who excel positive energy and encouragement to those around them, and can uplift the team through being solutions oriented.
- Keeping the world Wild 🔥 Our commitment to creating a more sustainable bathroom through mainstream innovation that is driving change in millions of households across the globe is at our core, and drives decision making in every area of the business. We’re always looking for people to push our sustainability and ESG commitments forward by consistently improving the way we operate as a company.
Funding (last 2 of 3 rounds)
Feb 2022
$6.8m
SEED
Oct 2020
$2.5m
SEED
Total funding: $10m
This company has top investors
Leadership
Freddy Ward
(Co-Founder)Previously served as Director of Marketing for HelloFresh UK.
Charlie Bowes-Lyon
(Co-Founder & CMO)Previously founded Climate Cups and Bowes Media Limited, acting here as CEO. Served as Director of Fly Hiring and Hatch Group, Head of Talent Acquisition for Westbrook International, and as Technology Headhunter for Parallel Consulting.
