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Yababa

Delivery service for Turkish & Arabic groceries

Yababa logo
101-200 employees
  • B2C
  • Food
  • Consumer Goods
  • Delivery
Mitte, Berlin, BE

Company mission

Yababa's mission is to deliver a broad assortment of high-quality Turkish, Arabic, and Halal groceries to European cities, at the best prices, with no delivery charge.

Top investors

4233% employee growth in 12 months

Our take

European cities are becoming increasingly multicultural, and with this comes the demand for international groceries. Although international shops are commonplace, consumers will generally have to travel far to shop at them as they are not listed on grocery delivery services.

Yababa provides a same-day grocery delivery business through its fee-free mobile application. The service currently exclusively provides Turkish, Arabic, and Halal products for customers in Berlin, Cologne, and Düsseldorf, but has recently acquired funding to expand into other cultural product ranges and across other European cities.

Grocery delivery apps are becoming increasingly popular in Europe and more international stores are signing up for their services. As a result, Yababa will face a lot of competition. However, the company’s focus on tackling the difficulties that migrants face when purchasing groceries allows it to stand out from other platforms, especially with the fee-free nature of the service.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • A unique opportunity to join the ride early and build one of the most promising early-stage and high growth e-commerce business in Europe
  • A mission led business - we want to provide alternative shopping opportunities to communities Quick-Commerce has forgotten
  • Spice up your career - with our focus on becoming an international market leader there are many chances to grow within the team - upwards and sideways
  • A steep learning curve from day one - we value your growth and we’ll invest it in just as much as you will
  • A once-in-a-lifetime chance to work in an inspiring and challenging environment and develop your commercial skills for the digital future of retail
  • Enjoy an amazing team experience - be prepared for the after-work beers and team activities

Funding (1 round)

Nov 2021

$15.5m

SEED

Total funding: $15.5m

This company has top investors

Leadership

Experienced as Chief Strategy Office for Delivery Hero, and Head of Commercial Expansion for Omio between 2018 and 2020.

Co-founded Outswitch in 2014, and has also been a partner and advisor for Shelvz.

Experienced as Senior Director for Delivery Hero from 2017 to 2021.

Experienced as Board Observer and Investor for SuperTech. Co-founded Lani and acted as COO from 2020 to 2021.