Zappi
Consumer insights enterprise platform
- 201-500 employees
- B2B
- Enterprise
- Marketing
- Market research
- SaaS
- Advertising
- eCommerce
- South Boston Waterfront, Boston, MA
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Company mission
To create brand, shopping, and advertising work that works for consumers.
Our take
Zappi was founded in 2012 as a market research company that helps brands and advertisers find new ways to engage with their customer base. Working in data science, strategy consultation, and product innovation, Zappi creates solutions for brands as varied as Pepsi, Haleon, and Vodafone to maximise their audience engagement.
In 2022, Zappi moved into a solely software-as-a-service business model and created Zappi Amplify TV, an insight tool for TV-advertising effectiveness measurement. This plus investment in new talent exemplifies how, like the demographics-focused industry they serve, Zappi is always prepared for change.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Wellbeing benefits such as free yoga and access to trained therapists / counselors
- Thoughtfully designed offices to support both individual work and collaboration without interrupting others
- Support setting up your home office, if appropriate (chair + desk, etc)
- Unlimited holidays – we want well rested and motivated teams so encourage people to take plenty of time off. We don’t cap your allowance, but do set a minimum of at least 20 days per year plus national holidays
- Tailored personal development through training allowances, coaching, mentorship and career frameworks
- Flexible working arrangements, including remote (unless otherwise specified)
- Generous hardware budget – get what works for you
Funding (last 2 of 3 rounds)
Dec 2022
$170m
GROWTH EQUITY VC
Feb 2019
$8m
EARLY VC
Total funding: $193.8m
Leadership
Steve Phillips
(CEO)Previously partner at Tuned In Research and Chairman at Tonic Insight.
Jobs (4)
Product