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elm's mission is to provide data superpowers for tomorrow’s FMCG brands.
elm is an early stage startup that provides data for FMCG brands. Founders Cian and Emily were frustrated with legacy systems, believing them to be broken. Specifically, they saw that smaller brands, independents and challengers were paying the biggest price from a lack of access to actionable insights.
The elm platform enables brands to automate their sales data so that they can spend more time focused on revenue growth. Their data solution works with all major retailers in the UK and with e-commerce platforms such as Shopify and Amazon.
With extensive data and engineering experience from top-tier startups like Uber and Fat Llama, elm's founding team are well poised to tackle the challenges in this space
Kirsty
Company Specialist at Welcome to the Jungle
Dec 2020
$0.3m
SEED
Cian Kennedy
(Co-founder)Growth/data science at Uber, Fat Llama, Coconut, Lucky Saint, Edgard & Cooper and more.
Emily Prevezer
(Co-founder)Data science and engineer, formerly at Uber.