what3words

The simplest way to talk about location

what3words logo
201-500 employees
  • B2C
  • B2B
  • Travel
  • Logistics
  • Navigation
  • Mobility
  • Location services
  • Mobile
  • API
  • eCommerce
London, UK

Company mission

what3words is building a global standard for communicating location. They have given every 3 metre square in the world a unique address made of 3 random words. Used by millions of people around the world, in over 50 languages, what3words is making the world an easier, more efficient and safer place

Top investors

53% female employees

-8% employee growth in 12 months

Our take

Street addresses may work fine for delivering post, but they’re not accurate enough to pinpoint building entrances, taxi drop-off points or delivery locations. What’s more, street addresses don’t exist for many places people need to find – beaches, parks, a specific telegraph pole that needs fixing… or a spot on the side of a mountain where somebody needs help.

what3words found an innovative solution: divide the world into 3 metre squares, and assign each square 3 random words (that differ for every language). It allows people to share locations with a similar accuracy to coordinates, but in a way that’s much more human-friendly.

The applications are incredibly varied: emergency services use it to locate people in need, and the UN uses it to share key locations in disaster response. It’s built into car navigation systems, such as Mercedes-Benz and Mitsubishi, and businesses are using it to deliver more efficiently.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Benefits

  • 25 days holiday (excl. bank holidays)
  • Work from home opportunities
  • 6 week remote working (work from anywhere) policy
  • Dog friendly office plus subscription to BorrowMyDoggy
  • Generous parental leave policies
  • Life insurance
  • Health insurance
  • Cycle-to-work scheme
  • Yulife perks and rewards

Funding (last 2 of 9 rounds)

Jul 2023

$9.1m

CONVERTIBLE

Jul 2022

$6.6m

CONVERTIBLE

Total funding: $52.1m

This company has top investors

Leadership

Chris

(CEO)

Founded two music businesses: CS Music (management of live acts) and Live Music International (booking for international events)

Jack

(COO)

Founded QuizQuizQuiz, the leading quiz night company in the UK. Started his career as a credit analyst at Deutsche Bank