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To sustainably deliver tasted-and-tested food fresh from local vendors.
Many candidates hear
back within 2 weeks
60% female employees
21% employee growth in 12 months
Acknowledging that the B2B food delivery market has fallen way behind B2C in terms of digitisation, Feedr is targeting an estimated £4.7bn contract catering market. Adopting a B2B2C model, Feedr attracts companies to sign up and subsidises the meals their staff order as an additional perk to boost employee well-being. This also forms part of the company’s talent recruitment and retention strategy.
In addition, Feedr differentiates itself by curating a set of tailored menus based on the user’s order history, aiming to elevate the quality of breakfast, lunch and dinner orders. The restaurants and caterers Feedr works with are low-impact on the planet and quality-assured by the company.
Feedr started off operating in London, and after being acquired by Berlin company EatFirst, is looking to expand the service to new geographical areas. Though it's working against a crowded B2C market, Feedr is the only B2B2C model food provider, a low-admin, hassle-free alternative for busy companies. Its partnership with EatFirst will no doubt elevate its presence as it looks to expand.
Kirsty
Company Specialist at Welcome to the Jungle
Nov 2018
$1.9m
EARLY VC
Jun 2018
$0.7m
SEED
This company has top investors
Adrian Frenzel
(Founder)With a wealth of experience, including serving as co-CEO of HelloFresh US, Adrian is passionate about food and building great businesses. He lives in Berlin with his wife and 2 kids.
Sarah started her time at Feedr as Vendor Account Executive in 2018, quickly progressing. In 2024 Sarah has been appointed our Co-Managing Director, leading the company!
All
Opportunities to learn (6)
Challenging work (4)
Nice people (4)
My opinions are valued (4)
Autonomy (2)
Hard working team (2)
Supportive management (2)
Great work is recognised (2)
People of all backgrounds are welcomed (2)
Team energy (2)
Clear direction from Senior Management & autonomy to run your department as you see fit to deliver the results. Open door policy to request support from the team in your workload & trust to carry out projects. I've been set some clear achievable goals & my ideas & suggestions raised are received well + supported when presenting the strategy to achieve them.
Operations & Strategy
Autonomy
Sep 2023
There's a great team assembled at Feedr, created via an experienced team who've grown through the business, interns who have been successful & remained + the addition of external candidates who bring fresh input & enthusiasm to the company. Departments frequently collaborate on projects and staff are supportive throughout.
Operations & Strategy
Team energy
Sep 2023
Along with the standard day-to-day tasks, there are some great projects in the pipeline to work on. All very stimulating & challenging, but ones you really feel will add value to the business. You get the opportunity to showcase the roadmap for delivering on the strategy & collaborating with staff to ensure it's executed. Very rewarding to see these come to life & your worked is highlighted in the company, making you feel valued.
Operations & Strategy
Challenging work
Sep 2023
I joined the Sales Team at Feedr with minimal prior experience and I was supported by the team to get up to speed. I've been given opportunity to work independently as well as collaboratively which has enabled me to develop professionally. There is also an allowance of time off for learning and development days.
Sales & Account Management
Opportunities to learn
Sep 2023
The team at Feedr make it a lovely place to work! Everyone is so friendly and willing to help with whatever you need. There's a lot of collaboration between departments which makes it easy to form positive working relationships.
Sales & Account Management
Nice people
Sep 2023
Hard work is always recognised and celebrated at Feedr. There is a Slack channel designed to acknowledge wins. Additionally, each month the team nominate someone who they think deserves recognition and this is shared in a company-wide meeting.
Sales & Account Management
Great work is recognised
Sep 2023
The work is challenging and drives you to push boundaries and deliver exceptional results. What makes Feedr special is a really supportive team, who embrace challenges collaboratively.
Sales & Account Management
Challenging work
Sep 2023
As a new parent, I really value the company's family-friendly approach to flexible working hours and creating a supportive environment for hybrid working. I was able to return in a part time capacity and work my hours around childcare.
Sales & Account Management
Family friendly
Sep 2023
What truly sets Feedr apart is our hard-working and collaborative team. Our team thrives on pushing boundaries and delivering exceptional results. We make an effort to celebrate each other's successes and support one another in challenges.
Sales & Account Management
Hard working team
Sep 2023
The projects i've worked one at Feedr are varied, interesting and dynamic. We're solving new problems every day and you're surrounded by bright and creative team members who will help you do great things!
Product
Challenging work
Mar 2022
I've been promoted 3 times in the course of the last 3 years. I've been given more opportunities to grow, learn than any other company I've worked at. The learning never stops!
Product
Career progression
Mar 2022
I was not confident with querying data when i first joined Feedr. The tooling provided by the company and opportunity to take a course in data helped me develop the skills in this area.. so that now i can answer all my questions and others!
Product
Opportunities to learn
Mar 2022
As a great product and fast developing business it is really amazing to be working alongside hardworking like minded people. The work ethic and commitment is really incredible and makes me want to only work harder to see us all succeed together.
Software Engineering
Hard working team
Mar 2022
With a nice variety of projects to be working on that cover the full stack range and lifecycle, there is plenty to learn and develop. I find it really exciting to be able to solve strategic and difficult tasks in areas undiscovered.
Software Engineering
Challenging work
Mar 2022
Every day we start with stand ups and can catchup with each other about life, fun and some work. As a smaller set of teams it is really nice to get together from time to time, remotely and in person. Never had a moment where I have felt i couldn't open up and talk to anyone.
Software Engineering
Nice people
Mar 2022
The culture is very open with anyone able to communicate honestly with people at any level and have their opinions heard and taken on board. All hands are presented weekly with regular updates from each department and questions and feedback are always welcomed.
Software Engineering
My opinions are valued
Mar 2022
Management are attentive and supportive of concerns from career to development to employee wellbeing. Learning and development days are available quarterly where you are able to go to conferences and take courses, and resources such as on-demand therapy are made available to the whole team.
Software Engineering
Supportive management
Mar 2022
Feedr has a hybrid remote policy with some teams such as Engineering able to be fully remote if staff prefer to work that way. We are given budget to set up home working spaces and are able to work flexible hours if necessary for reasons from medical appointments to childcare.
Software Engineering
Flexible working
Mar 2022
The people at Feedr are truly amazing and they have so much to offer. Everyone is helping each other and you can always count on someone for a cheeky drink on Thursdays after a hard day
Design
Nice people
Mar 2022
People at Feedr comes from diverse backgrounds and we learn so much from each other. Everyone is super open-minded and kind. We are all like a big family
Design
People of all backgrounds are welcomed
Mar 2022
We know how to recognise good work and we make sure it's being shouted on slack or verbally. It makes you want to push a little more to deliver an even more awesome work.
Design
Great work is recognised
Mar 2022
We use modern technologies and do a good job of maintaining them. Whenever we want to introduce something new to the tech stack, we normally have a discussion on our thought towards that specific tech/tool and everyone is heard, which is great.
Other Engineering
Tech & tools
Mar 2022
One of the reasons why I love to work at Feedr is because the team energy is fantastic! Everyone is keen to work on building something valuable together and we all enjoy each others company.
Other Engineering
Team energy
Mar 2022
Feedr is a great place to learn and develop your skills, one example is that if someone on the team knows a topic in detail and feels it'll be useful to the company, they'll have an opportunity to share that knowledge to the rest of the team, helping us all.
Other Engineering
Opportunities to learn
Mar 2022
There are always time for me to pick up new technology for the task. There is learning and development time allocated for each quarter for personal or functional performance objectives. Lunch and learn session is held regularly.
Product
Opportunities to learn
Mar 2022
The workload is manageable, if there are more task for an project that we can only realized later, tasks will be prioritised. Meetings are also scheduled to be minimal.
Product
Manageable workload
Mar 2022
At Feedr anyone can ask questions in the weekly all-hands. Feedr really values our opinions and feedback. There is also retro every two weeks and dev discussions.
Product
My opinions are valued
Mar 2022
There are a number of different forums in which all Feedr employees can feed back about the product, and the company in general. These are always taken seriously and everyone has an opportunity to impact on the direction of the business.
Product
My opinions are valued
Mar 2022
The team at Feedr is the most inclusive and welcoming that I have worked on. Beyond a warm environment within office (and remote) settings, the company's focus on celebrating different cultures through the food of our vendors highlights the company's mission.
Product
People of all backgrounds are welcomed
Mar 2022
Feedr has official processes in place for mental health support, as well as learning and development, which sets it apart from the pack. On top of that I have always felt supported by my team and senior members of staff when personal circumstances might change.
Product
Focus on employee wellbeing
Mar 2022
When we are considering how to solve problems or how to improve our product my opinions are always heard. I have had plenty of opportunities to decide how to approach project work and implement solutions.
Software Engineering
My opinions are valued
Mar 2022
Whenever I've expressed a desire to learn something new I have always been given the opportunity to do so including moving between teams to expose me to new problems and technologies. We are encouraged to try new things and learn from it in our solutions
Software Engineering
Opportunities to learn
Mar 2022
As an engineer I am encouraged and given an opportunity to identify work that needs to be done and then find and implement my own solutions to the problems. I can try new things or stick with established proven tech depending on what I think is the best approach.
Software Engineering
Autonomy
Mar 2022
The people at Feedr are amazing! Everyone's happy to help you during your day to day work, feels great to be surrounded which such great people
Software Engineering
Nice people
Mar 2022
At Feedr we have the opportunity to work on different softwares and with different stacks, so there is always something new to learn. There's always someone to mentor you and help you grow.
Software Engineering
Opportunities to learn
Mar 2022
The management team is always available to listen to problems and new ideas or help you work on a particular issue, making you feel supported.
Software Engineering
Supportive management
Mar 2022
Operations & Strategy