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Our mission is to improve recycling efficiency and minimise the environmental impact of waste.
Some 60% of the 2 Billion tonnes of solid waste produced globally each year ends up in open dumps and landfill, causing major environmental impact. While global recycling rates are just 14%, a consequence of inefficient recycling systems, rising labour costs, and strict quality requirements imposed on recycled material. Hence Greyparrot is responding to a major opportunity of applying waste recognition software to boost recycling efficiency, reduce impurities and support scalability.
Greyparrot AI helps companies work in a circular economy by highlighting inefficiencies in sorting at waste facilities. The artificial intelligence vision can spot items on a conveyer belt faster and with better accuracy than a human. Their system automatically identifies different types of waste, providing composition information and analytics to help facilities increase recycling rates.
The opportunity for Greyparrot is clear, and the startup’s goal is to become the most accurate and widely used waste recognition software, unlocking the financial value of waste whilst having a measurable impact on the environment.
Kirsty
Company Specialist at Welcome to the Jungle
May 2022
$11m
Series A
May 2020
$3.6m
Mikela Druckman
(CEO)Previously worked in the fields of computer vision and augmented reality and was Chief Commercial Officer at Blippar.
Ambash Mitra
(CPO)Founder of Blippar and investor in AI, AR, food tech and genomics.
Kaitlyn Crossley (Head of People Operations)
All
Innovative product (2)
Challenging work (1)
Autonomy (1)
Intelligent people (1)
Hard working team (1)
Team energy (1)
Family friendly (1)
Strong leadership (1)
The most enjoyable part of working at Greyparrot is to do so alongside an incredible team of people. Everyone here is low-ego, ambitious and passionate about their work. And besides the work itself, it's great fun!
Operations & Strategy
Team energy
Apr 2024
Many people in the team are parents with young children. I became a dad during my time here, and I was so grateful to have done so in a team that understands. Flexible working, the policies in place, and the fact that so many in the team know what it's like to be a new parent all made a huge difference.
Operations & Strategy
Family friendly
Apr 2024
The biggest appeal about working here is that the work is meaningful. Greyparrot is trying to solve a huge, planetary-scale problem where doing so would leave a positive mark on the world. That also means it's hard! But it's hard problem worth working on, both technically and commercially.
Operations & Strategy
Challenging work
Apr 2024
The team is super dedicated and motivated to ensure we have a huge impact on the waste management crisis. Communication is clear across the teams. The people I work with always take the time to explain various concepts! It's a great place to work!
Other Engineering
Hard working team
Jan 2024
Our machine vision learning system is changing the way waste is processed at recycling facilities. It is super exciting to work on new processes and research ways to improve the existing system. It is also satisfying to work on sustainable tech!
Other Engineering
Innovative product
Jan 2024
I feel like it makes a difference working under a female CEO. Mikela is incredibly inspiring and her vision is directive. Additionally, the mission of the company is very clear!
Other Engineering
Strong leadership
Jan 2024
I have been trusted from day one at Greyparrot, by implementing an comprehensive and exhaustive interviewing process, candidates and the company are sure of the ability and dedication of employees, which allows for foundational trust.
Sales & Account Management
Autonomy
Jan 2024
The ability and kindness of my fellow employees is a great plus. Not only can I trust requests to be completes, but I can be sure that questions are answered with care and thoroughness that only intellectually and emotionally intelligent people are capable of.
Sales & Account Management
Intelligent people
Jan 2024
As a sales person it is always a pleasure to deal with a product that truly adds value, especially when it is something as innovative as Greyparrot's analysers. The scope for improvement through technology in the waste industry is clear to all, but Greyparrot's application of AI in creating actionable insights from waste analytics is something quite special.
Sales & Account Management
Innovative product
Jan 2024