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Hinge
Dating app for meaningful relationships
- 201-500 employees
- B2C
- Lifestyle
- Dating
- West Village, New York, NY
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Company mission
To help singles build meaningful relationships by connecting in person, helping people to get off dating apps.
Our take
Hinge is a dating app that sets itself apart from its competitors by focusing on relationships over hookups. It predominantly caters to people looking for long-term commitments. It has abandoned the “swipe” approach that’s often associated with game-like dating apps, such as Tinder, and instead it focuses on in-depth profiles and compatibility recommendations to help users better connect with each other.
In 2019, 50% of single people in the US had never used a dating app. Now, online dating has become part of the new normal, and Hinge’s focus on long-term, meaningful relationships is well-positioned to tap into the current desire for companionship and stability, as well as the growing market trend toward online dating.
The "dating app designed to be deleted" is the fastest-growing dating app on the market and is seeing further success following new capability expansions and acquisition by dating app portfolio Match Group in 2019. All this being said, there is growing concern over fake accounts and fraudulent activity on Hinge, as there is with other competing dating apps. Pricing tiers and more robust regulations for profiles are currently combatting this.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- 401k plan
- Accrual time off model
- Stocked kitchen
- Equal opportunity employer
- Monthly date stipend
- Pet friendly
- Work from home opportunities
- Health insurance
Company values
- Authenticity - Share your genuine thoughts and opinions directly
- Courage - Invite and deeply consider challenges and criticism
- Empathy - Be empathetic, communitarian and trustworthy
Funding (last 2 of 4 rounds)
Dec 2014
$12m
SERIES A
Jul 2014
$4.5m
CONVERTIBLE
Total funding: $20.6m
This company has top investors
Leadership
Justin McLeod
(CEO)Having studied at Colgate University and Harvard Business School, Justin founded Hinge in February 2011. He has served as CEO since.
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Jobs (10)
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Operations & Strategy