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inriver

Product information management (PIM) solutions

inriver logo
201-500 employees
  • B2B
  • Marketing
  • Business Intelligence
  • SaaS
  • Product Management
  • eCommerce
Gamla staden, Malmö, Skåne County

Company mission

To build a more sustainable future by helping customers exceed expectations at every stage of the product journey.

6% employee growth in 12 months

Our take

Inriver, a prominent player in the field of product information management (PIM) software, offers solutions that allow enterprises to optimise their product journey across diverse touchpoints.

With its PIM platform, inriver aids businesses in managing the entire product lifecycle, from sourcing and creation to distribution and recycling. The company's unique proposition lies in its integration of digital shelf analytics and flexible ecosystem connectivity, ensuring scalability and adaptability to growing demands on product data. Inriver's approach to PIM, supporting both B2B and B2C enterprises, underscores its commitment to turning product information into a strategic asset, resonating with over 1,600 global brands.

Inriver has launched its next-generation syndication platform, which offers advanced API connectivity for seamless distribution to marketplaces, channels, and endpoints. This addresses the intricate challenge of content mapping, enhancing efficiency and accuracy for customers seeking to place their products on the digital shelf. This move is indicative of inriver's proactive stance in meeting the evolving needs of modern commerce.

Freddie headshot

Freddie

Company Specialist at Welcome to the Jungle

Company values

  • Innovate
  • Be Curious
  • Have Fun
  • Work Smart
  • Take Responsibility

Funding (last 2 of 4 rounds)

Nov 2020

$32m

LATE VC

Aug 2017

$11.1m

LATE VC

Total funding: $55.5m

Leadership

Johan Boström

(Co-Founder)

Served as the company's CPO from 2004-2023. Previous Owner of Via Anna/Serendipity Innovations. Also worked as a Sales Director and ECM Specialist at UDK.