Influence Manager, Typology
Japan
Office located in 11e arrondissement, Paris
Sustainable skincare brand
Be an early applicant
Sustainable skincare brand
21-100 employees
Be an early applicant
Office located in 11e arrondissement, Paris
21-100 employees
Company mission
Typology is on a mission to demystify the skincare industry.
Role
Who you are
- With this in mind, we are looking to expand our team by recruiting an influence marketing manager
- Market familiarity : has depth knowledge on the social media / influencer landscape in Japan
- Project management : ability to execute multiple campaigns in parallel
- Analytics : knowledge of tracking, Web analytics and tools (CPM, ROI, audience measuring tools such as Google Analytics, ability to manage and keep track of a budget)
- Growth mindset : has proven experience in scaling the brand for the company or clients
- Commercial & relational : ability to negotiate contracts but also create a deep connection with key contacts
- Creativity : ability to bring innovation to our influence campaigns with creative concepts and a solid knowledge of the US influencer marketing market and trends
- Native proficiency in Japanese and fluent in English
- 2-4 years of full-time experience in marketing, preferably within the beauty/fashion or lifestyle sectors for the Japanese market
- Excellent organizational, communication, and analytical/reporting skills
- Strong interest in the cosmetics or the beauty sector
- Genuine enthusiasm for social media trends, particularly on platforms such as Instagram, YouTube, X, and TikTok
- Experience in the fast paced environment
What the job involves
- As we continue to grow the brand in the Japanese market, we we are on a mission to make the brand known to as many people as possible
- Sourcing and seeding: Source, gift, and follow-up new on-brand influencers every month
- Negotiation: Negotiate the best deals with influencers and/or influencers’ agents
- Influencer campaign strategy and execution: Execute strong and creative campaigns with our influencers. Craft the creative briefs, ship the products, and follow up the influencers
- Performance analysis and reporting: Analyze all the operations and improve for the future campaigns
- Relationship management: Develop a group of Brand Ambassadors for regular seedings and activations (including meet-ups and events) and maintain relationship with the influencers who post about Typology Paris regularly
Our take
Skincare and beauty products can be confusing and misleading, and are often produced in unsustainable ways. Typology solves this problem by offering simple, stripped-back and sustainable beauty products.
Typology is headed up by MADE.COM founder Ning Li, which has allowed the company to create and maintain a high-profile since its launch. This has helped the brand to compete with similar brands, such as The Ordinary. Typology's products are genderless, vegan and made in France, all of which have added massively to its market appeal.
The company has made successful in-roads beyond France, notably into the UK and US, and glowing magazine reviews have allowed it to stand out as a fashionable alternative to traditional make-up brands. That said, it will have to expand its product range without sacrificing its quality of sustainability if it is to scale effectively.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
48% employee growth in 12 months
Company
Funding (1 round)
Feb 2019
$9.3m
SEED
Total funding: $9.3m
Company benefits
- A completely renovated office building in Paris, in the heart of the 11th arrondissement, where you will find many places to have lunch or to drink a coffee
- 25 days of paid vacation per year
- 6 days of RTT
- 1 pro bono day for a charity of your choice or to attend conferences
- Coffee, drinks and snacks are available
- 50% contribution to public transport or a sustainable mobility package
- 50% participation in our mutual Alan
- Alan's Foresight
- Vouchers for employees on the Typology.com website
Company values
- OPEN MIND: Open-mindedness means knowing how to question yourself and being attentive. Demonstrate humility, adaptability and flexibility. Be tolerant and embrace diversity
- DOER: Resourcefulness, resilience and determination are essential qualities. There is no point in dwelling on endless conceptual debates or counterproductive meetings
- EXTRA MILE: We are looking for proactive people who want to surpass themselves, able to bring the little extra that will make all the difference
Company HQ
Roquette, Paris, France
Articles
Leadership
Ning Li
(Founder)Was previously co-founder and CEO of MYFAB and MADE.COM.
Salary benchmarks
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