Content Designer & Manager, Abnormal Security

• You are a creative problem-solver and can bring ideas, storyboards, and content outlines to life through writing, presentation design, video production, and training curriculum
• You are an excellent and compelling communicator who has a passion for storytelling and enjoys crafting narratives that engage the audience
• You can break down complex concepts, explain them clearly, and format content that is clear, succinct, and compelling for a GTM audience
• Designing and creating content that follows a strategic framework, like Bloom’s Taxonomy, is just part of your creative process
• You understand the hierarchy of learning objectives and how the content you create is not just to provide information but is designed for comprehension and application
• You know how to evaluate whether or not learning outcomes have been achieved, ultimately driving sales success
• You build collaborative relationships with your internal and cross-functional stakeholders including sales, solution engineers, customer success and product marketing, no matter their level
• You are organized and excellent at multitasking, are self-driven, and can work both independently and with a cross-functional team in a hectic and ever-changing startup environment
• You come up to speed quickly, love to learn, have a strong working style and impeccable attention to detail

Desirable

• Develop and maintain content governance policies and procedures
• Implement version control and content archiving strategies
• Create and maintain comprehensive documentation for all training events
• Establish KPIs for content operations efficiency and effectiveness
• Regularly analyze and report on content operations performance, identifying areas for improvement
• Align content governance policies with stakeholders across GTM to ensure content in the CMS is up-to-date
• Develop strategies to scale content operations efficiently as the business grows
• Design and produce engaging and informative internal enablement collateral, including presentations, scripts, checklists, assessments, FAQs, etc. tailored by role (SDR, AE, SE, CSM, Leadership)
• Utilize creative skills to design visually appealing presentations, infographics, and other sales enablement materials, maintaining brand consistency throughout
• Incorporate multimedia elements such as videos, animations, and graphics to enhance learning experiences
• Evaluate existing content and recommend improvements for effectiveness and efficiency
• Apply instructional design principles to develop and measure impactful training materials
• Develop content aligned to role-based competencies to build relevant skills and knowledge in Onboarding and Continuous Learning learning paths
• Design interactive and engaging e-learning modules, videos, quizzes, and assessments
• Build presentations using design principles to communicate concepts effectively and meet learning objectives
• Regularly assess the effectiveness of learning materials through feedback and performance analytics. Use this data to optimize content and make updates as needed to ensure maximum impact
• Manage content within the LMS to ensure materials are up-to-date and accurate
• Collaborate with subject matter experts to ensure content is accurate and relevant

• We value transparency at Abnormal, and our interview process is no exception