Principal Product Manager, ID.me

Marketplace Shop

$202-250k

+Bonus and equity

Expert level

San Francisco Bay Area

Office located in Mountain View, CA

Digital identity verification platform

Open for applications

Digital identity verification platform

1001+ employees

B2BSaaSCyber SecurityIdentity

Open for applications

$202-250k

+Bonus and equity

Expert level

San Francisco Bay Area

Office located in Mountain View, CA

1001+ employees

B2BSaaSCyber SecurityIdentity

Company mission

To make the world a more trusted place by delivering the highest level of security with the least amount of friction at the lowest possible cost.

Job

Company

Role

Who you are

12+ years of product management experience in consumer marketplaces or e-commerce
Bachelor’s Degree in Business, Economics, Engineering, Computer Science or a related field
2+ years of experience implementing AI/ML into product

Desirable

First principles thinker capable of decomposing complex problems into foundational elements
Comfortable making tough decisions in ambiguity
Skilled with AI to rapidly deliver compelling shopping experiences for ID.me members
Track record of success delivering quantifiable results for customers and users
Proven track record of overcoming challenges and persevering to accomplish worthy goals
Seeks alignment with product leadership and coordinates effectively across teams

What the job involves

We are looking for a Principal Product Manager - Marketplace Shop to lead the consumer and partner experience for ID.me's Marketplace products
Our mission-driven team is dedicated to supporting individuals who serve our communities, including Veterans, Teachers, First Responders, and Nurses
Own product strategy, roadmap, and execution, driving initiatives from start to finish
Deeply understand and empathize with user needs to create impactful solutions
Tackle complex problems with first-principles thinking
Define and communicate ID.me Marketplace’s product vision and strategic direction
Set clear Key Performance Indicators (KPIs) to measure product success
Write clear, detailed product requirements and documentation
Use data and insights to prioritize features effectively
Develop cross-functional program plans that address interdependencies across teams
Conduct market research to explore opportunities in new markets and verticals
Collaborate with cross-functional leaders to drive the commercial success of our products

Our take

ID.me is a digital identity verification platform that simplifies how individuals prove and share their identity online. From identity proofing, authentication, and group affiliation verification the company’s services are highly scalable, as organizations across all sectors benefit from the type of technology provided by ID.me.

While there are a number of identity verification platforms in the space, ID.me has secured a considerable market share. It's formed partnerships with 45 states, multiple federal agencies, and over 600 consumer brands, resulting in over 150M users.

The company has raised significant funding over the years. With its latest cash injection, the company has been focusing on expanding access to secure identity service and bolstering its defences against AI-driven fraud.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

Glassdoor (3.1)

Trustpilot (4)

Company

Funding (last 2 of 15 rounds)

Sep 2025

$65m

SERIES E

Apr 2023

$132m

SERIES D

Total funding: $352.4m

Company benefits

Company-Sponsored Medical, Dental, and Vision Plans for You and Your Family
Paid Parental Leave
Generous Paid Time Off
401K With Employer Matching
Company-Sponsored Life Insurance
Employee Equity Incentive Plan
Remote Opportunities
Multiple Lounge Areas and Game Room
Numerous Mental Health Resources

Company HQ

Tysons, VA

Leadership

Blake Hall

(Co-Founder & CEO)

Currently Blake is an Advisor at several companies, including AgentHero and Boomtown!

Salary benchmarks

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