Growth Marketing Specialist, Amplitude
Monetization
$104-174k
Salary range dependent on candidate location. Plus Employee Stock Purchase Program
Product analytics company
Be an early applicant
Product analytics company
501-1000 employees
Be an early applicant
$104-174k
Salary range dependent on candidate location. Plus Employee Stock Purchase Program
501-1000 employees
Company mission
To be the epicenter of digital business.
Role
Who you are
- The ideal candidate would have a passion for and background in product-led growth monetization, a strong analytical approach, and will have no problem rolling up their sleeves to execute programs that help fuel the rapid growth of great products with strong product-market fit
- 3-5 years of experience in growth marketing, product marketing, product management or marketing analytics in a product-led organization
- Deeply customer-centric - you drive results but not at the expense of the customer experience
- Strong analytical skills - you can interpret metrics and dashboards, and are eager to build your own in Amplitude (with support!)
- Proven ability to support cross-functional projects and follow through to completion
- Curiosity and initiative to find answers, not wait for them
- Comfort in fast-moving, ambiguous environments with many stakeholders
- A love for documentation, systems, and process that make teams move faster
What the job involves
- We’re looking for a Growth Marketer with experience in monetization to join Amplitude to support the execution of our free-to-paid and product-led sales programs across the startup, SMB, and Enterprise market segments
- Reporting to the Director of Lifecycle Marketing, this role will be highly collaborative and cross-functional, working closely with the Growth Marketing monetization lead, Growth Product, Product Marketing, Sales, Enablement, and Operations to deliver exceptional user experiences, Product-Led Sales programs, and Product Campaigns
- There will be clear measures of success for the person in this role: self-serve revenue and sales pipeline (initial land and expansion)
- Launch Monetization campaigns
- Partner with cross-functional partners to launch multi-channel monetization campaigns aimed at converting free users to paid and cross-selling/up-selling both within the self-serve base and to upmarket customers
- Track performance against goals
- Monitor monetization campaigns and experiments across products, ensuring results are tied back to targets (self-serve revenue, PQLs, pipeline, ARR). Summarize key takeaways for leadership and stakeholders
- Drive clarity and follow-up
- Keep initiatives on track — documenting next steps, following up with owners, and ensuring nothing falls through the cracks across Product, Sales, and Marketing
- Surface insights and opportunities
- Partner with Growth and Analytics to interpret data from dashboards. Identify trends and early signals that inform new campaigns or product experiments
- Support experimentation and optimization
- Collaborate with Product Growth to launch and track A/B tests around paywalls, trials, and in-product prompts. Translate results into learnings and next-step recommendations
- Maintain documentation and playbooks
- Own the single source of truth repository for monetization experiments, lifecycle campaigns, and product-led sales plays — ensuring learnings and frameworks are up to date
Our take
Amplitude provides product analytics to help companies understand user behaviour. Product, marketing, and growth teams use Amplitude to discover and share insights about user engagement, retention, and revenue.
Amplitude’s user flows reveal which actions are the most commonly taken after users sign up, and which usually precede purchases made in-app, creating paths through the app. The behaviour of individual app users can be viewed with unlimited real-time activity feeds and user timelines.
Thousands of companies use Amplitude analytics including Microsoft, Under Armour, Intuit, Twitter, Bonobos, Peloton, and many more. In 2024, a securities fraud case was filed against Amplitude due to an IPO and stock share rise that was alleged to be artificially inflated before their downturn in 2022. Whilst this case is ongoing, Amplitude is still releasing new products and operating at full capacity.
Freddie
Company Specialist at Welcome to the Jungle
Insights
0% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jun 2021
$150m
LATE VC
May 2020
$50m
SERIES E
Total funding: $336.2m
Company benefits
- We offer a generous 12-week parental leave for fathers/partners and 18-20 weeks for new birthing parents. This leave policy also provides flexible scheduling so you can spend time with your family and bond with your little one. Specific leave policy will vary by country
- We believe it’s important to unplug from work to reset and recharge. We offer flexible vacation time and unlimited PTO — and we encourage you to use it!
- We provide a monthly stipend for the wellness activity of your choosing, from gym memberships and fitness classes to acupuncture and massages
- Equity is an important component of compensation, but it should benefit you (not just the company). In addition to offering competitive RSU grants that vest quarterly over three years, our Employee Stock Purchase Plan gives employees the option to buy below market price
Company HQ
Yerba Buena, San Francisco, CA
Leadership
Spenser Skates
(CEO)Previously worked as an Algorithmic Trader, Researcher at DRW Trading Group. They co-found Sonalight but are no longer working at the company.
Curtis Liu
(CTO)Previously worked as a Teaching Assistant at MIT and as a Software Engineer at Google. They co-found Sonalight but are no longer working at the company.
Jeffrey Wang
(Chief Architect)They studied computer science at university. They have extensive experience in software engineering prior to co-founding Amplitude.
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