Digital Marketing Manager, Cognite
+ Bonus
AI-powered industrial DataOps platform
Be an early applicant
AI-powered industrial DataOps platform
501-1000 employees
Be an early applicant
+ Bonus
501-1000 employees
Company mission
To power high-tech, sustainable, and profitable industrial future.
Role
Who you are
- We are looking for a strategic, hands-on Digital Marketing Manager who thrives at the intersection of paid media, email marketing, and performance analytics
- 3–6 years of experience in digital or growth marketing at a B2B SaaS or enterprise software company; industrial or technical audiences a plus
- Deep experience managing paid media (Google Ads, Bing, LinkedIn Campaign Manager), email automation (Marketo required), and CRM (Salesforce)
- Proven track record of building and optimizing performance marketing campaigns that drive qualified pipeline and revenue
- Strong analytical skills and high level of comfort using data to form hypotheses, test ideas, and scale what works
- Excellent copywriting skills for email, paid ads, and social posts with an eye for conversion and engagement
- Familiarity with campaign reporting tools such as Tableau, Looker, or Google Data Studio
- Experience with ABM platforms (e.g., Demandbase, 6sense) and website personalization strategies is a bonus
- Entrepreneurial mindset—you’re energized by problem-solving, experimentation, and driving measurable results
- Highly collaborative, able to work cross-functionally and manage multiple projects in a fast-paced environment
What the job involves
- Join Cognite’s Growth Marketing team and help scale our digital marketing engine to accelerate pipeline creation and revenue growth
- We are a nimble, high-impact team working cross functionally with Marketing, Revenue, and Sales, focused on leveraging data and creativity to drive demand across our most important digital channels
- You'll own and optimize programs across Google Ads, Bing, LinkedIn, and Marketo, contributing directly to pipeline growth
- Own and execute full funnel digital campaigns across paid search (Google/Bing), paid social (LinkedIn), and email (Marketo), optimizing for pipeline creation, ROI, and efficiency
- Design, launch, and iterate multi-channel campaigns in partnership with Account Based Marketing, sales, content, events, and creative teams
- Manage audience segmentation, email database health, and lead nurturing workflows in Marketo to improve engagement, conversion rates, and MQL velocity
- Drive our paid social strategy, with a strong emphasis on LinkedIn. Build campaigns end-to-end: develop creative briefs, write copy, manage targeting, launch, and continuously optimize
- Manage reporting and performance dashboards, translating campaign performance into actionable insights for marketing and sales leadership
- Collaborate with analytics and RevOps to ensure accurate tracking, lead flow, attribution, and campaign ROI reporting
- Create and launch strategic email nurture programs
- Support ABM programs through targeted display and retargeting campaigns, leveraging tools like 6sense, or similar
- Stay ahead of trends in digital advertising and email marketing and proactively test new platforms, formats, and tactics to drive innovation
- Ensure best practices in deliverability, compliance, and user experience across digital channels
Our take
Cognite is a leading global SaaS company that specialises in developing industrial software solutions, enabling asset-intensive industries to enhance their sustainability, security, and operational efficiency.
At the heart of its offerings is Cognite Data Fusion (CDF), a Generative AI Accelerator. CDF facilitates collaboration between industrial data and domain experts, enabling them to rapidly and securely develop, optimise, and scale industrial AI solutions and applications. By harnessing the power of CDF, companies can achieve both profitability and sustainability, leveraging the potential of AI to drive their operations forward.
Cognite caters to a diverse range of industries, including oil and gas, power and utilities, renewable energy, manufacturing, and other heavy-asset sectors. By maximising the potential of data, Cognite is playing a pivotal role in driving a digital transformation of heavy-asset industries.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-11% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
May 2021
$150m
SERIES B
Nov 2020
$75m
SERIES A
Total funding: $225.3m
Company benefits
- Pension plan, insurance, parental benefits, and much more
- A highly modern and fun working environment with sublime culture across the organization
- Gain perks like a paid mobile telephone subscription and broadband connection
- Get access to extended private health services with Aker Care
- A subsidized lunch at the canteen is delivered by our chefs who specialize in options for both vegetarians and non-vegetarian, salads and hot soups every day
- Stay fueled between meals with snacks and drinks on the house
- We take your mental- and physical health seriously by having a broad health offering and a free membership to our fully-staffed gym on-site
Company HQ
Fornebu, Viken
Leadership
Geir K. Engdahl
(CPO)Graduated from the University of Oslo with a Masters in Applied Mathematics. Previously founded Snapsale, where they served as the CEO and CTO. Also worked at Google as a Senior Software Engineer.
Stein H. Danielsen
(Chief Solutions Officer)Previously co-founded Cxense where they worked as the Chief Architect and KOPEK where they served as the CEO. Also worked at FAST as a Systems Engineer then the Principal of Product Development.
John M. Lervik
(Chief Strategy & Development Officer)Previously served as the CTO and CEO at FAST and founded Cxense. Also worked as the Corporate Vice President of Microsoft.
Fredrik Anfinsen
(Principal Architect)Previously founded the B2B software company, ShareMy3D where they served as the CEO.
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