Email & SMS Marketing Specialist, Mode Mobile

• 3-5 years of experience in retention, lifecycle, or CRM marketing, preferably in finance, gaming, or consumer products
• AI-native: You don't just use AI to write quick copy; you use it to automate workflows, build lightweight processes, and scale daily newsletter sends
• Hands-on experience designing and building automated flows (welcome series, post-purchase, re-engagement) including the segmentation and trigger logic behind them
• Data-fluent: Able to pull and interpret performance data independently, identify trends, and act on them. Proficient in Excel
• Creative: You bring ideas, want to try new things, and move the ball forward rather than waiting for a brief
• Highly organized and skilled in time management, with the reliability to hit a daily send window
• Team player with demonstrated ability to work cross-functionally, strong written and verbal communication, and a creative problem-solving instinct
• Creative: A visionary thinker with the ability to develop innovative ideas that align with business goals and resonate with the target audience
• Efficient: Ability to work strategically and efficiently, optimizing resources to deliver high-quality work within tight deadlines
• Adaptable: Comfortable working in a fast-paced, remote, and iterative environment
• Analytical: Passion for turning data into insight and insight into revenue
• Collaborative: Energized by working with creative, product, and data teams
• Alignment with our core values:
• ​​Accountable: You take ownership of your responsibilities, demonstrating trustworthiness and self-discipline. You are consistent in your work, transparent in your actions, and communicate effectively. You follow through on commitments and strive for continuous improvement
• Action-driven: Identify what is most important, agree on scope, execute in a timely manner, and drive the greatest impact. You take initiative, roll up your sleeves, and get things done
• Caring: You genuinely care about yourself and others, our business and craft, our mission and vision, and are passionate in heart and mind. You understand the importance of our team and strive to create a positive, supportive work environment
• Curious: You focus on the ‘why,’ learn and expand your knowledge, explore new ideas, and generally make things better. You're a lifelong learner with a thirst for knowledge and a constant desire to improve
• Thorough: Your work is thoughtful, impactful, timely, accurate, and complete. You pay attention to detail, are meticulous, and ensure quality work and compliance

Desirable

• We're looking for an AI-native Email & SMS Marketing Specialist to own the day-to-day execution and growth of owned-channel messaging across the Mode.Inc portfolio
• You'll run recurring newsletters, build the automated journeys that turn new subscribers into engaged subscribers, and treat email and SMS as revenue channels rather than announcement channels
• This is a hands-on individual contributor role
• You'll own the briefing, planning, and execution of the end-to-end email process, work across content, creative, product, and data teams, and build in CleverTap and beehiiv
• It's also a role with real impact: You’ll be standing up and scaling new newsletters for brands like NGL and Trimbox
• We want someone who wants to build, not just follow a plan
• This role will report directly to the Director of Media Operations
• We expect you to build AI into how these programs run, including copy generation, segmentation, performance analysis, and the automation of recurring daily sends
• Create, schedule, QA, and send email and SMS campaigns including managing 2–3 recurring daily newsletters with a reliable 9am Eastern Time send
• Design and implement lifecycle programs across our products (including welcome series, post-purchase, and re-engagement) and own the journey logic behind them, not just the sends
• Build and launch new newsletters from scratch, on beehiiv or CleverTap
• Work within our marketing platforms to import, tag, segment contacts, maintain list hygiene, deliverability, and domain reputation health, including warming new email domains
• Integrate and adopt AI across these programs: copy generation, audience targeting, and performance optimization, and build lightweight automations that scale daily newsletter production without adding headcount