Senior Sales Director, Cloudflare
Enterprise, Benelux
€248-341k
OTE
This role is eligible to participate in Cloudflare’s equity plan
Web performance and security platform
Posted today
Web performance and security platform
1001+ employees
Posted today
€248-341k
OTE
This role is eligible to participate in Cloudflare’s equity plan
1001+ employees
Company mission
To help build a better Internet that is bold and ambitious.
Role
Who you are
- This role is for builders and strategic sparring partners, not maintainers. We are looking for an entrepreneurial leader who thrives in rapidly changing, hyper-growth environments and brings intense operational rigor to the team
- You are a modern leader—someone who understands how to leverage AI tools to analyze data for coaching, accelerate the sales process, and help reps tailor highly contextual business proposals to every customer's unique needs
- Proven Enterprise Sales Leader – 7+ years of experience managing and scaling teams in cloud, cybersecurity, or enterprise infrastructure, ideally backed by a strong existing network in the Benelux market
- Operational Rigor & MEDDPICC Expert – Deeply operational and process-driven; you know how to run a predictable enterprise forecast and use qualification frameworks to inspect and elevate deals
- The Strategic Coach – A passion for deal strategy and people development. You don't just manage KPIs; you get into the trenches to help reps reframe value and build complex business cases
- High-Level Architectural & Platform Literacy – Fluency in modern cloud infrastructure and an understanding of why the industry is moving from rigid appliances to programmable edge networks. You can confidently grasp how Zero Trust architectures, Cloud Networking (SASE/SD-WAN), application security, and edge programmability impact an enterprise's strategy. You don't need to write code, but you know how to talk to a CISO or CTO about the power of native custom development vs. legacy vendor engineering lines
- Tech-Forward & Adaptable – Forward-thinking about how technology can optimize sales. You understand how to use AI and data analytics to drive better decision-making, speed up deal velocity, and personalize client engagement
- Hyper-Growth Mindset – You thrive in fast-paced, fluid environments, possess a bias toward action, and love solving unstructured challenges
- Language & Mobility – Fluent in Dutch and English; able to travel within EMEA as needed
What the job involves
- This isn’t just a quota-carrying leadership role—it’s a rare opportunity to architect a premier enterprise sales engine for Cloudflare in the Benelux region
- Reporting directly to the Area VP, you’ll lead both our Named and Major Accounts teams in the Netherlands, driving strategy, hiring top talent, and scaling revenue while preserving the high-performance culture we’re known for
- You will lead from the front, designing GTM strategies, running tight qualification frameworks, and helping your team see new perspectives to unlock complex enterprise deals
- Bring Operational Rigor & Scale – Instill execution excellence across the team by embedding frameworks like MEDDPICC deeply into the sales cycle, ensuring accurate forecasting, and driving high-velocity pipeline generation
- Be the Ultimate Deal Sparring Partner – Act as a strategic sounding board for your team. Regularly review account plans, challenge assumptions, help reps see blind spots, and actively coach them on navigating complex, multi-stakeholder enterprise deals
- Drive the Programmable Enterprise Playbook – Empower your team to disrupt rigid, checklist-driven RFP cycles by changing the narrative. You will coach reps to position Cloudflare not just as a standard vendor, but as an agile, programmable platform. While we deliver market-leading security and performance out of the box, our true differentiation is programmability. Help your team show Benelux CIOs and CTOs that instead of waiting months in a legacy vendor's engineering queue for a feature request, their teams can write code natively on Cloudflare to seamlessly tailor our services to their exact environment from day one
- Drive Modern Sales Innovation – Equip and guide the team to leverage modern AI tools to accelerate the sales cycle—using data-driven insights for sharp coaching, and employing AI to hyper-tailor business proposals to specific customer challenges
- Build & Scale a Team of A-Players – Recruit, onboard, and develop enterprise sellers who consistently exceed quota, while helping them build a strong internal network across Cloudflare's global organization
- Craft & Own the Market – Define the enterprise playbook for the Benelux, from territory design to C-suite engagement, leveraging your existing local network to accelerate market footprint
- Why You’ll Love Cloudflare:
- Impact at Scale – Help the world’s largest organizations protect and accelerate their networks
- Massive Market Momentum – We sit at the intersection of cybersecurity, networking, and performance—three of tech’s fastest-growing categories, now accelerated by the massive demand for secure AI infrastructure
- Latest & Greatest AI Tools and models at Your Fingertips – We don't just advocate for the AI revolution; we power it and live it. You and your team will be fully equipped with the absolute best-in-class AI tools and productivity platforms to eliminate admin work, optimize your coaching framework, and supercharge your GTM velocity
- Culture of Builders – We value autonomy, creativity, collaboration, operational excellence, and purpose-driven work
Our take
Cloudflare is a multi-service global network that provides web security and infrastructure, DDoS mitigation services, and a content delivery network. Founded in 2009, Cloudflare has risen to become an industry giant, with over 25 million global internet properties on its network.
Cloudflare has been responsible for a number of admirable initiatives, offering free web protection to human rights groups, journalists, artists, and US election websites. This goes some way to counteracting the flak Cloudflare has received in some circles for the controversial groups and users who use its services. This chequered history, however, has not affected its over 80% market share in the content delivery network field.
This is perhaps in part because it has proven sharp at staying abreast of the rapidly morphing tech and digital space and customer demands. For example, Cloudflare is shifting to 100% renewable energy usage to create a zero-emissions internet, and in 2020 released a feature that would help users navigate data privacy regulations by selecting where their data is stored.
And impressive third-quarter 2025 results show strong momentum, with revenue rising to $562 million from $430 million a year earlier. The company also raised its full-year guidance, underscoring confidence in continued growth. As demand for secure, cloud-based infrastructure keeps growing, Cloudflare's expanding platform and improving efficiency leave it well positioned to capture further gains in a rapidly growing market.
Steph
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Company benefits
- Competitive pay: We offer a competitive total rewards package, where every employee is an owner of our stock.
- Take-what-you-need vacation: We encourage employees to find a comfortable work-life balance by taking as many days off as they need while still being able to perform their jobs satisfactorily. (We really mean it!)
- Paid maternity & paternity leave: Our global parental leave policy allows up to sixteen paid weeks of bonding leave time for all qualifying new parents.
- Employee benefits: We offer a comprehensive benefits package including healthcare, life insurance, short- and long-term disability, pension plans in accordance with the market practice in our locations.
- Commuter program: We are flexible about where we work and value connecting at the office. Our commuter benefits program is in place to support team members' commute to work via public transportation without the extra cost burden.
- Wellbeing: Global offerings that provide mental health, childcare and family forming support to our employees across our offices.
Company HQ
China Basin, San Francisco, CA
Leadership
Lee Holloway
(Co-Founder & Lead Engineer)Lee began their career as an Engineer at Homewarehouse for a year before working at Unspam Technologies for 4 years. They co-created Project Honey Pot in 2004 and Cloudflare in March 2009, serving as Lead Engineer of both to present.
Michelle Zatlyn
(Co-Founder, President & Co-Chair)Having worked for Investor Economics and I Love Rewards for a combined 4 years, Michelle worked at Toshiba for 3 years as a Product Manager. She then co-founded Cloudflare in 2009 as COO, and has served as President since 2020. She is also a Board Member at Atlassian.
Matthew Prince
(Co-Founder & CEO)Matthew studied for an MBA at Harvard Business School before co-founding Unspam Technologies in December 2001, and Cloudflare in 2009, where he has served as CEO ever since.
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