Social Content Creator, TALA
More information about location
3-5 days a week in office
Women's activewear
Be an early applicant
Women's activewear
21-100 employees
Be an early applicant
More information about location
3-5 days a week in office
21-100 employees
Company mission
To bring you sustainably-made activewear that delivers on performance, fit, quality and style, without the hefty price tag.
Role
Who you are
- At least 3-4 years of professional social media experience across Instagram and TikTok, but other social channels are a plus
- You must be a creative thinker and communicator, proficient in idea generation and visualisation, display high taste levels in line with the brand, and show a deep understanding of how to achieve this. Excellent knowledge of current trends is crucial
- Proven experience in creating high quality static and video content for Instagram and TikTok self sufficiently. You will need to be comfortable in multiple content settings (behind and in front of the camera), including directing/shooting talent. We’ll want to see examples of what you can do, from ideation to filming to editing
- Highly skilled in editing software such as CapCut Pro, Adobe Premiere Pro and Photoshop, you’ll be confident with simple graphic design to guidelines
- Be comfortable working in a start-up environment: working quickly with available resources. Have the agility to handle multiple projects simultaneously and adapt to changes in art direction and project execution
- Be driven, flexible, and proactive with a positive can-do attitude with excellent communication and organisation skills
What the job involves
- We are seeking a dynamic and results-driven Retention Growth Manager (Maternity Cover) to lead and execute our retention strategy during a 10 month fixed term contract
- We’ve always had a loyal following and our community is at the heart of who we are as a brand
- You will be key to driving growth from our existing customers, using your skills in retention & CRM strategy, execution, segmentation and database growth
- There will also be opportunity to widen your channel experience and get involved in the exciting growth trajectory of TALA
- Contribute to and implement the overall creative and social media content strategy, ensuring alignment with TALA brand guidelines and business objectives
- Develop concepts and execute social-first content campaigns across key channels to drive KPIs (engagement, reach, and growth)
- Attend campaign shoots, generate shot-lists in response to briefs set by the Head of Socials and channel owners; capture high-quality content (statics + videos) and edit content promptly to best practice and in line with brand guidelines
- Remain agile and be prepared to capture content at short notice using your creativity to find the most aesthetic locations to produce high-quality content
- Be the aesthetic guardian of our social channels
- Create compelling customer-facing copy for our campaigns on our social channels, tailoring to each channels needs
- Confident in front of the camera, excited & passionate to talk about the product to the TALA audience
- Stay ahead of the latest social-first trends, tools and best practices to drive a social-first culture to maximise the impact of TALA’s content
- Support and contribute to our weekly & quarterly reports on the live content trends of our social channels to drive our KPI’s improvement - engagement, reach and growth
Application process
- As part of your application please include links to your socials on your CV ad/or attach a portfolio in place of a cover letter
Salary benchmarks
Our take
In recent years major clothing brands have fallen short of ethical standards, with their supply chains coming under scrutiny for poor working conditions and environmental violations. With the era of fast fashion coming to an end, socially conscious shoppers are voting with their feet. TALA was founded in 2019 to provide a sustainable option in activewear, offering ethically-produced, sustainable clothing at an affordable price.
The activewear industry boasts a global worth of £140B, and TALA enters this competitive landscape as one of many startups aiming for a share of the market. However, TALA distinguishes itself with several strengths not commonly found in its competitors: a substantial and passionate following on social media, commitment to ethically sourced and predominantly recycled clothing, and a pricing strategy that remains affordable for its target demographic.
With substantial funding under its belt, the company is earmarked for continued product development and the enhancement of its supply chain. With a dedicated customer base and strong support from the investment community, TALA is well-positioned to lead the charge for ethical transformation in the fashion industry.
Steph
Company Specialist at Welcome to the Jungle
Insights
Most candidates hear
back within 2 weeks
21% employee growth in 12 months
Company
Funding (2 rounds)
Jul 2024
$6.4m
EARLY VC
Feb 2022
$5.4m
EARLY VC
Total funding: $11.7m
Company benefits
- Fun, energised, startup working culture
- Mondays and Fridays usually remote, Tues – Thurs at our Vauxhall office
- Work-life balance: Half fay Fridays, 25 days AL
- Clothing allowance and discount on the best athleisure in the game
- Beautiful and bright offices in a historic building in central London (near Vauxhall) with other startups on site
Company HQ
Holborn, London, UK
Articles
Leadership
Grace Beverley
(CEO)Also the founder and CEO of Shreddy as well as a Non-Executive Director at POGO. Previously worked as a New Client Acquisition Analyst at IBM.
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