CRM & Email Marketing Internship/Apprenticeship, Greenly

• Have previous Marketing start-up / scale-up experience
• Are data-driven and analytical
• Enjoy working independently on end-to-end projects
• Understand (or want to learn) HTML and CSS
• Have an advanced level in French + are proficient in English
• Are accountable, adaptable and ambitious ; you feel excited about dynamic and fast-paced environments

Desirable

• The duration of this opportunity is of 6 months minimum. For us to ensure a thorough learning experience, we will only meet with candidates available for at least this duration
• Within the Growth team, the CRM team is key in supporting our Marketing and Sales teams in their growth and international expansion (UK and US markets)
• Through this role, you will contribute directly to defining, implementing and optimizing CRM sequences to improve conversion rates, satisfaction and prevent churn
• Throughout this role you will help us…
• Actively participate in the development of the CRM business in collaboration with the Tech, Product and Data teams, in several phases of the customer journey
• Define the pathways to be implemented for our inbound leads and customers by identifying CRM opportunities to address relevant and personalized content at key moments in the customer journey
• Ensure continuous optimization of these paths through A/B testing
• Create e-mailing campaigns (wording, formalization of visual requirements with our graphic designers, etc.) for inbound leads and customers
• Analyze campaign performance
• Propose analyses to better understand our users’ behavior and propose actions accordingly
• Be a driving force behind the creation of new sequences, content and innovative concepts. You’ll have free rein to express your creativity!

• Have an introduction call with Sabina, our Talent Acquisition Manager
• Meet our Team Lead for an introduction to the role
• Prepare and present a case study exercise
• Get to know a member of your future team!