Senior Events Content Manager, GoFundMe

• This is an ideal opportunity for someone who thrives at the intersection of storytelling, event programming, and project management - and who can translate complex, mission-driven themes into compelling, action-oriented content for diverse audiences
• 5–7 years of experience in content strategy, event content management, or related fields (B2B marketing, brand storytelling, or corporate communications)
• Exceptional writing, editing, and storytelling skills, with the ability to simplify complex concepts
• Demonstrated experience developing content for large-scale conferences, executive presentations, or multi-format event programs
• Strong project management skills with proven success in managing multiple deadlines and stakeholders
• Experience developing content for conferences, executive presentations, or large-scale events
• Experience working within the nonprofit and/or social sector, with an understanding of the unique needs and perspectives of mission-driven organizations
• Demonstrated ability to connect content strategies to sales and marketing goals
• Skilled in creating and editing presentations (PowerPoint, Keynote, Google Slides)
• Ability to collaborate effectively across departments and with external stakeholders
• Highly organized, detail-oriented, and disciplined

Desirable

• Join us! The GoFundMe team is searching for our Senior Events Content Manager. We're seeking a highly organized, creative, and strategic content leader to own and drive content strategy across our community and events portfolio - brand events, field events, community engagements, and our flagship conference, Collaborative
• You'll be the connective tissue between event strategy and the content that makes each experience resonate: from keynote narratives and session abstracts to speaker prep materials and post-event assets
• Define content themes, messaging frameworks, and programming strategies for all events - brand, field, and community
• Lead end-to-end content strategy and execution for Collaborative, GoFundMe's flagship conference, ensuring alignment with business goals, brand voice, and audience needs
• Shape and sequence agendas, keynotes, breakouts, and ancillary sessions in partnership with key stakeholders
• Develop and submit session proposals - including topic briefs, speaker rationale, and learning objectives that ladder up to overall event strategy and programming goals
• Integrate product positioning and key messaging seamlessly into event content — ensuring every session earns its place on the agenda
• Identify, pitch, and secure keynote and featured speakers, managing outreach from prospecting through confirmation; build a long-term speaker pipeline
• Leverage audience data, post-event feedback, and engagement metrics to continuously refine content strategy and session effectiveness
• Collaborate with the Communications and Product Marketing teams on overarching themes, story development, and message consistency across channels
• Write and edit content for speaking sessions, executive presentations, panel discussions, and event programming materials
• Co-create and refine content with customers, external speakers, and internal leaders - translating complex ideas into clear, compelling narratives
• Develop speaker preparation materials including briefing documents, rehearsal guides, and "Know Before You Go" resources
• Produce event marketing content - email campaigns, landing pages, session descriptions, social copy - in partnership with broader marketing teams
• Build and maintain content templates and toolkits that scale across a growing events calendar
• Project & Workflow Management
• Own and manage content schedules to ensure all deliverables and assets are completed on time
• Maintain a structured, documented process for content reviews, approvals, and version control
• Track key performance indicators (attendance, evaluations, NPS, session ratings) and share insights with stakeholders to inform future programming
• Partner with Comms, Marketing, Product, Sales, and Customer Success to align event content with business goals
• Build strong, trust-based relationships with customers, thought leaders, and external speakers to deliver impactful event experiences
• Serve as a strategic advisor to internal leaders preparing for keynotes or executive presentations