Senior Conversion Optimization Manager, Raisin
More information about location
Open banking for deposits and savings
Be an early applicant
Open banking for deposits and savings
501-1000 employees
Be an early applicant
More information about location
501-1000 employees
Company mission
To break down barriers and facilitate a transparent single market for savings and investment products.
Role
Who you are
- Strong analytical mindset with solid understanding of statistics, especially regarding sample sizes and test interpretation
- Advanced experience working with BI systems (ideally Looker)
- Hands-on experience with one or more A/B testing platforms
- Expertise in UX and web design
- Basic front-end development skills, including CSS adjustments and familiarity with HTML and basic JavaScript (for triggers)
- Experience with web analytics and heatmapping tools (e.g., Google Analytics, Hotjar, etc.)
- Excellent communication and collaboration skills for effective stakeholder management
- Understanding or curiosity about financial products and services
- Experience with workflow organization in ticketing tools (e.g., Jira)
- Familiarity with PPC marketing (e.g., Google Ads)
- Experience collaborating with SEO teams and understanding their requirements
- Basic graphic design skills and ability to make smaller visual adjustments independently
- Understanding of CLTV, customer cohorts, and ROAS as key metrics for marketing optimization
What the job involves
- You will report directly to the Marketing Director Paid Channels
- This role requires a highly autonomous and collaborative working style across a variety of teams - including PPC, Marketing Analytics, Affiliate, Product, SEO, and Content
- You will design, implement, and evaluate tests in collaboration with these teams, often relying on their expertise and support to deliver results effectively
- Optimize PPC and affiliate landing page tests, app store listings, ad copy, and potentially additional funnel steps in close collaboration with Product teams
- Take ownership of conversion optimization within the Marketing department, working closely with the Paid Channel teams
- Generate and refine hypotheses collaboratively with stakeholders across Marketing, Product, and Analytics
- Design A/B and incrementality test setups, prepare documentation, and moderate prioritization discussions with Channel, Analytics, and Product teams
- Create landing pages independently using Contentstack CMS, A/B testing platforms, or landing page builders, or work jointly with other teams to do so
- Ensure statistically sound test implementation and structured tagging of traffic within A/B tools
- Analyze and interpret test results using A/B testing platforms, Looker BI, and other analytical tools, and proactively share findings and insights with stakeholders
- Champion and embed data-driven experimentation as a core philosophy within the Marketing organization
- Work with precision and compliance awareness within a regulated financial environment
Our take
Raisin is transforming open banking in the deposits and investments sector, leveraging its infrastructure to benefit bankers and savers in the global $50+ trillion deposit market. The company operates several B2C platforms, including Raisin, WeltSparen, Savedo, and ZINSPILOT in Europe and the UK, and SaveBetter in the US.
Raisin collaborates with around 400 banks globally, serving over 550,000 direct consumers. Backed by PayPal, Deutsche Bank, and Goldman Sachs, Raisin plans to expand further. Recently, Raisin launched its deposits platform in Poland, connecting Polish savers with European banks via its cross-border savings technology. This platform simplifies access to diverse deposit products across Europe, enhancing safety and convenience.
In late 2023, Raisin announced it had reached €50 billion in assets under administration, with significant growth in markets like Germany, the UK, the Netherlands, and the USA, and over €1 billion in net inflows each quarter in 2023.
Freddie
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Funding (last 2 of 11 rounds)
Mar 2023
$69.6m
LATE VC
Jan 2022
$34.8m
CONVERTIBLE
Total funding: $319.2m
Company benefits
- Visa & Relocation Support
- 1,700 EUR Training Budget
- Free Choice of Hardware
- Beginner German Classes
- Food & Drinks
- Flexible working hours, home office and 28 vacation days
- Subsidised Urban Sports Club Membership
- Company Pension Scheme
- Team Events
Company HQ
Wrangelkiez, Berlin, BE
Leadership
Tamas Giorgadse
(CEO)Previously served as a Partner at McKinsey, and is a Non-Executive Board Member of the Bank of Georgia.
Dr Frank Freund
(CFO)Previously worked as a Senior Consultant at McKinsey.
Michael Stephan
(COO)Previously worked as a Consultant at McKinsey.
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