Biddable Account Manager, Croud
Programmatic
$80-90k
3+ days a week in office
Performance marketing agency
Be an early applicant
Performance marketing agency
501-1000 employees
Be an early applicant
$80-90k
3+ days a week in office
501-1000 employees
Company mission
To drive business performance and growth for ambitious brands through reinvention.
Role
Who you are
- At least 2 years experience in digital marketing, demonstrating deep experience and knowledge in digital account management with a track record of exceeding performance goals against sales-related KPIs (purchases, subscribers, etc.)
- Good knowledge of Meta and TikTok
- Good knowledge of navigating and using Google Analytics
- Demonstrable experience in Programmatic Marketing
- Clear passion for digital marketing and programmatic display
- Proven problem solver who can manage clients, and projects to deadlines
- Excellent communication skills, both written and verbal
- Strong numeracy and analytical skills, impeccable attention to detail
- Bachelor’s degree in marketing, business admin, or related major a plus
- Experience with paid search media, programmatic or other channels is beneficial
- Enjoy and understand working with data especially via Microsoft Excel
- Polished presenter and storyteller possessing the ability to quickly build confidence
- A team player who is invested in team development, well-being, and growth as well as client success
What the job involves
- We are looking for an intelligent, ambitious, creative thinker and rising Programmatic Account Manager who is passionate about delivering for clients and developing the skills of their team and themselves in the programmatic ecosystem
- This Account Manager will support the team by planning, launching, and measuring display, video, connected TV, audio, and rich media campaigns from start to finish across Display & Video 360, Campaign Manager, and a variety of additional social platforms
- This is a client-facing, front-line management role for a cross channel, highly intelligent, charismatic and creative thinking leader who is passionate about digital marketing and specifically programmatic and paid social
- The successful candidate will demonstrate account and channel leadership, strive for repeatable success and have a desire to question everything in pursuit of operational and client service excellence. They will be expected to provide bold and confident recommendations and sound leadership, backed by innovative flair and analytical experience
- As an Account Manager, the ideal candidate will have a responsibility to manage and mentor associates, autonomously lead client relationships, provide social and search expertise, and contribute to department and channel best practices
- The ideal candidate will work in Programmatic & Paid Social primarily, planning, creating, managing, and optimizing paid advertising campaigns across various social platforms
- Plan, create, manage, optimize, and forecast Meta, TikTok, and other social platforms as well as Google/Bing Ads accounts, including Search, Shopping (Performance Max), YouTube, Discovery (Demand Gen), and Display campaigns
- Delivering day-to-day implementation of Programmatic Display and Video campaigns across key clients within the channel team
- Utilizing tools such as Croud Control, DV360 (as well as potentially other DSPs), Google Analytics, DoubleClick Campaign Manager and others
- Execute and oversee paid campaign processes from start to finish, including researching, planning, trafficking, troubleshooting, optimizing and reporting
- Establish strategies to deliver results against client goals and KPIs
- Build and maintain strong relationships with clients, vendors, and internal stakeholders
- Support business development by contributing to pitches and cross-selling Croud products to existing clients
- Create and deliver flawless client-facing reports, based on accurate data and insightful analysis
- Develop and deliver account development plans or roadmaps based on client campaign briefs or on client KPIs
- Collaborate with the Associate Director of Biddable Media and cross-channel teams to develop insightful, successful media strategies for clients
- Manage and develop team members including task delegation, training coordination, ad hoc constructive feedback, and Croud’s career development framework process
Our take
Marketing teams are often under-resourced and over-stretched, and the 24/7 nature of the field only amplifies these difficulties. Yet, digital marketing continues to be a vital part of businesses marketing strategy as the opportunities for business success online continue to grow.
Croud has a unique approach to assisting digital marketers. Its proprietary technology supports planning, automation and delivery of digital marketing campaigns. Croud's capability to deliver this at scale is supported by its "Croud Control" platform, a digital platform that links over 2,300 on-demand digital experts known as "Croudies" to clients.
Croud continues to expand its network of "Croudies" and the digital products available to clients. For example, its in-house "Croud Creative" team provides instant creative resources to media teams, allowing them to create world-class campaigns. It also continues to make acquisitions to strengthen its position and remains well-regarded in the space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Nov 2019
$40.6m
LATE VC
Total funding: $40.6m
Company benefits
- Work from home opportunities
- 20 days vacation a year + 10 public holidays
- Full Paid Medical Insurance (including dental and vision)
- Equity in Croud US upon completion of 6 months
- Annual performance bonus
- 401k plan
- Sales commission (if involved in a pitch)
- Gym Membership contributions (Classpass or NYHRC)
- Free fruit, breakfast cereals, snacks, soft drinks and tea & coffee
- Free home office chair and screen
- Quarterly team offsites / Regular socials
- Free Citibike membership
- Recruitment referrals bonus
- Agile working policy
- Summer Fridays
Company HQ
London, UK
Leadership
Ben Knight
(Co-Founder & Chief Strategy Officer)Ben worked within search for over ten years, and realised there was a gap in the market to deliver a more innovative way of working, so founded Croud, to cater to clients' 24/7/365 demands
Luke Smith
(Co-Founder & Global CEO)Luke started his career at News International and The Economist, then turned his hand to agency relationship management at Google, where his belief that the agency model was broken grew.
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