Brand Manager, Harmless Harvest
Innovation
$105-115k
Office located in Oakland, CA
Organic coconut water & beverages
Open for applications
Organic coconut water & beverages
101-200 employees
Open for applications
$105-115k
Office located in Oakland, CA
101-200 employees
Company mission
To provide customers with high-quality, healthy foods and beverages, while being good for the planet.
Role
Who you are
- Bachelor’s degree with 5+ years of work experience in product innovation or project management, preferably in food/CPG
- Experience with timeline management tools (Microsoft Project, Smartsheet, other Gantt timeline tools)
- Excellent communicator across all disciplines and levels, both internally and externally
- Proven ability to use out of the box thinking to solve problems, propose solutions, and pivot when unexpected problems arise
- Proven ability to work with cross-functional teams and create/maintain project momentum
- Experience working with syndicated data and evaluating trends
- Interest in the Natural/Organic Foods industry, with an eye towards new products and trends
- Comfort with and a willingness to learn the technical elements of food R&D and Supply Chain
- Make the impossible, possible – someone who is resilient, optimistic, and determined
- Protect the most vulnerable – someone who is compassionate, empathetic and acts with integrity
- Craft incredible things – someone who is creative, passionate, with keen attention to detail
- Act with heart – someone who is kind, generous and respectful
What the job involves
- The Brand Manager - Innovation will be key in driving the growth of Harmless Harvest through new product development
- Working closely with R&D, Supply Chain, Marketing, Sales, and other cross-functional partners they will bring the best-tasting products to market
- Spearhead the development and execution of new product and packaging innovation initiatives, including concept development, category and competitive assessments, feasibility, product and packaging exploration, size of prize assessment, and project management of all commercialization activities
- Develop and manage new product timelines, key action items, stage gate process and key milestones, identifying and highlighting risks and contingencies throughout the lifecycle and build and present recommendations for paths forward to the leadership team
- Identify growth opportunities by leveraging syndicated research, trend data, primary market research, and competitive intelligence
- Run cross-functional project meetings, maintain organized project folders and documents, hold team members accountable for tasks required to keep projects moving forward
- Develop COGS and margins for all new products, ensuring they hit financial targets; work with cross-functional teams on any required cost optimization
- Work with Brand, Marketing and Sales partners to develop the business case for new products, using a combination of consumer research and insights, syndicated data, and market trends
- Own knowledge of and reporting on data for new items, gathering data fueled insights to inform actions for the business
- Head front end product brainstorms/innovation sessions
- Some light travel (~10%) and cross-time-zone communication (1-2x/week)
Our take
A business with a strong ethical statement, Harmless Harvest provides coconut-based products such as coconut water and coconut yogurt alternatives. It upholds fair trade principles throughout its supply chain and markets itself as an ethical brand.
Coconut water is already a massive product in the US, and the company is setting itself aside from its competitors with fair trade principles and by providing micro-filtered coconut water, as opposed to thermally pasteurized.
With ethical products soaring in popularity, as climate change and human rights movements push companies to make the right choices, Harmless Harvest's pre-emptive focus on fair practice and low impact should give it a leg-up in the market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
13% employee growth in 12 months
Company
Funding (1 round)
Feb 2018
$30m
LATE VC
Total funding: $30m
Company benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Short Term & Long Term Disability
- Training & Development
- Remote Opportunities
- Wellness Resources
Company HQ
Downtown, Oakland, CA
Articles
Leadership
Justin Guilbert
(Co-Chairperson of the Board)Having taken an MBA at INSEAD, they founded Harmless Harvest in 2009. They currently serve as co-Chairperson, alongside being a Chairman at Intraloop and Goodfish, and co-CEO of BRAVO SIERRA.
Douglas Riboud
(Co-Chairperson of the Board)They also studied for an MBA at INSEAS, before serving as VP of Lazard and co-founding Harmless Harvest with Justin. They co-founded GOODFISH together in 2017, serving since as CEO.
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