Product Marketing Manager, Daxko

• If you thrive on research, storytelling, and strategic execution, this role is perfect for you!
• A storyteller who can turn market insights into compelling strategies
• A research-driven marketer with a sharp analytical mindset
• A strategic thinker who can balance creativity with data-driven decisions
• A collaborative team player who thrives in a fast-paced environment
• 5+ years of experience in marketing, with a strong focus on strategy planning and brand management
• Exceptional communication and storytelling skills—both written and verbal
• Strong analytical and problem-solving abilities with a keen attention to detail
• Proficiency in Salesforce and an understanding of market research concepts (JTBD/ODI methodology preferred)
• Ability to thrive in a high-paced, dynamic work environment while managing multiple priorities

Desirable

• As a Product Marketing Manager, you’ll be the driving force behind our market intelligence, strategy, and positioning—helping shape the future of our brand and product success
• Be the Market Expert: Dive deep into industry trends, competitors, influencers, and target audiences to keep Daxko at the forefront of the market
• Shape Winning Strategies: Develop and execute annual intelligence strategies designed to achieve market leadership across all verticals
• Deliver Insight-Driven Marketing: Provide Brand Managers and stakeholders with data-backed research, insights, and trends to fuel strategic marketing execution
• Support High-Impact Initiatives: Lead marketing strategy and go-to-market (GTM) efforts for key partnerships, corporate offerings, and Daxko Exchange
• Inform Leadership Decisions: Create compelling assets and contribute to reporting for the Board of Directors and Senior Leadership Team to drive informed decision-making
• Craft Strategies That WOW: Develop persuasive proposals and initiatives that captivate the market and elevate our brand presence
• Foster Cross-Functional Collaboration: Work seamlessly with teams across the organization to ensure marketing, sales, and product goals are perfectly aligned
• Maximize Growth Opportunities: Plan and coordinate cross-product strategies to effectively market and sell additional solutions in alignment with company goals
• Champion the Industry: Bring passion and energy to the fitness, health, and wellness market, helping expand Daxko’s influence and leadership